Articles
Tag: media (page 2)
-
CMSWire's Top 10 Digital Marketing Articles of 2020
Had enough of 2020 yet? With the end so near we thought it a good time to look back at CMSWire's top 10 most popular marketing articles of the year.
Continue reading...
-
2020 Contributors of the Year: David Lavenda
David Lavenda continues to keep our technology present in perspective by connecting current challenges to similar from the recent and not-so-recent past.
Continue reading...
-
For Marketing Success, It’s Important to Zig When Others Zag
Rather than follow the crowd, there’s more opportunity in what others are not doing. Here are three ways to avoid the marketing crowds.
Continue reading...
-
Social Media Hashtags: Protecting Your Brand's Reputation and Trust
Don't let a poor hashtag choice ruin your organization's reputation and trust. What brands can do to ensure they get the most from social media hashtag use.
Continue reading...
-
How Science Lets Us Down
We must rein in the worsts elements of the internet. A robust, evidence-based, science-informed, societal-level approach can do that.
Continue reading...
-
Ecommerce Stats to Inform Your 2021 Strategy
Not everything that worked in ecommerce in 2020 will bring more sales in the future, but understanding the trends will help guide your 2021 strategy.
Continue reading...
-
What Can Social Listening Do to Improve CX?
People from all walks of life share on social media, including your customers. Are you listening? Here's how social listening improves the customer experience.
Continue reading...
-
Why Should the Potential TikTok Ban Matter to Marketers?
We explore how a potential ban on the Tik Tok platform by the US government could affect the larger marketing ecosystem.
Continue reading...
-
Empathy Fuels Today's VoC Programs
Empathy was little more than an infrequently used catchphrase in the VoC conversation before COVID-19. Now it is inexorably tied to VoC initiatives.
Continue reading...
-
Using Social Media To Build Human Connections With Your Customer
Your customers crave a human connection. Is your business delivering? We asked experts for thoughts on creating better customer relationships via social media.
Continue reading...
-
Protecting the Digital Public Space
What if we reclaim the digital public space?
Continue reading...
-
'The Hype Machine': A Warning for Our Times
“The Hype Machine” by Sinan Aral should scare any technology leader, user of social media technology or citizen within a democracy.
Continue reading...
-
How to Use Instagram for Ecommerce
With 1B active users and a third having bought a product they discovered on the platform, the role of Instagram as a social selling tool is clearly growing.
Continue reading...
-
How Microsoft’s Analytics Strategy Might Evolve With a TikTok Buy
Where would a TikTok buy fit in Microsoft's evolving analytics and machine learning strategy?
Continue reading...
