Articles
Your customers are your most important asset, which is what makes selecting a CRM such a critical choice. Here's what you need to know to choose a winner.
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If your marketing and sales tactics start with a product-first focus, your pitches will fall on deaf ears.
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There was a time when the best salespeople relied on gut feel and innate sales talent to move their products. These days, though, those guessing game methods are increasingly losing out to a new era of science-based sales techniques.
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The tech industry suffers from a longstanding misconception that it is a meritocracy, where only hard work and the best ideas are rewarded regardless of gender, race or socioeconomic status.
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Inbound marketing software provider HubSpot announced yesterday its intention to buy Kemvi, an artificial intelligence (AI) and machine learning (ML) startup best known for a product that helps sales reps deepen their relationships with prospective buyers.
Kemvi’s proprietary algorithm, DeepGraph, is the focal point of the acquisition.
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Microsoft wasn't the only company making announcements during its Inspire partner conference last week.
Its partners got into the action as well, announcing a number of releases and additions for Microsoft products.
Of these, Nimble’s new add-in for Office 365 and Outlook stands out.
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UPDATE: This story has been updated with confirmation of layoffs.
Microsoft is expected to announce a major reorganization of its sales team today that will place renewed focus on its cloud-based products and will result in potential layoffs.
According to reports from the Reuters news agency, staff at the
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A major shift is taking place in the sales force automation space (SFA).
According to the recently released Forrester Wave for Sales Force Automation (SFA) (fee charged), newly emerging SFA products and technologies are adding new solutions to the traditional sales management capabilities which focus on seller empowerment.
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Aviso extended the reach of its cloud-based predictive sales forecasting capabilities with the release of Aviso Sales Vision (ASV) platform, which enlists artificial intelligence and machine learning algorithms to give sales people the data they need to drive sales performance.
The Menlo Park, Calif.
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Forget about the business-to business (B2B) and business-to-consumer (B2C) sales solutions some vendors try to pitch. "People by products from people, not businesses," SugarCRM co-founder and CMO Clint Oram told CMSWire.
"It is about i2i (individual to individual)," he said.
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Disruption — of industries, delivery channels and long-entrenched ways of doing business — has become such a familiar buzzword on the digital landscape these days that using it barely raises eyebrows anymore, much less makes any jaws drop.
But last week’s $13.
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Salespeople get the kudos, earn the bonuses and get their names on the leader boards. The deals salespeople are credited with closing determine their career trajectories.
Behind the curtain is the salesperson’s sales ops team. Without this team, the salesperson’s path to success would be impossibly rocky.
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Zoho is pushing its boundaries again. After bringing artificial intelligence (AI) to its enterprise suite at the end of February, earlier this week it announced a significant upgrade to Connect, its team collaboration app, designed to give users a centralized virtual space in which to work and share content.
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Microsoft launched a salvo at Salesforce last November with the release of Dynamics 365.
Yesterday the company raised the stakes with the announcement of several updates to Dynamics, including integration with the LinkedIn Sales Navigator.
Putting the LinkedIn Data to Work
According to a statement from Redmond, Wash.-based Microsoft,
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