Articles
Well into 2015, marketers are more than ever contributing to that goal by discovering new prospects, filling sales pipelines and driving revenue. Part of accomplishing goals and objectives means all departments within the organization work as a joined force. Most importantly, CMOs must ensure marketing is in lockstep with sales.
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A Silicon Valley startup is coming out of stealth mode to help you connect with your customers in real time. The company, Altocloud, is releasing what it describes as a unique solution today, which combines machine learning and predictive analytics with real time communications within websites and mobile apps.
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Tasks crowd our working days. And as the pace of work accelerates, managers' expectations grow year after year. It's no wonder that people joke that the ultimate business technology would be a time machine.
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Software sales is not the most venerable vocation in the ECM industry. It might be the least. Really good reps are few and far between.
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Analytics is one of the biggest buzzwords in the business world today — the cornerstone of corporate insights and actions.
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Which is why, with every company I join, the first place I start is the story.
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As a testament to Salesforce’s popularity, more than 100,000 sales professionals traveled to San Francisco for Dreamforce, Salesforce.com’s annual conference for customers and end users.
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Digital marketing and sales provider iPipeline has announced an alliance with Salesforce.com that will provide sales agents across the enterprise with one-stop access to iPipeline’s integrated solutions. The alliance means iPipeline's new AgentOne Desktop Solution will be delivered with the Salesforce1 platform. The Exton, Pa.-based provider plans to arm insurance-selling
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Why would any company want to go into competition with Salesforce in the customer relationship management (CRM) field? Infor wants to do just that with its acquisition of Saleslogix. Infor, based in New York City, reportedly plans to transform the Software-as-a-Service-based CRM company into Infor CRM.
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The next generation of Salesforce's Desk.com platform is going visual -- as in video support. The customer relationship management (CRM) giant just introduced a new Salesforce Desk.com Support Center, which includes video customer support. The news comes a little more than a month after Salesforce updated its acquired platform with
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"Instant marketing and selling." That's the idea behind Salesforce's new Sales Reach offering, announced today. It combines the Salesforce1 Sales Cloud, marketing automation suite Pardot and Communities into on-the-spot marketing and selling tools. Salesforce1, announced last fall, is described by the company as its "next-generation social, mobile and cloud
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There's Nathan's Hot Dog Eating Contest, held at the fast food restaurant's original location on New York City's Coney Island every year since about 1972. The world hot dog eating record is held by Joey Chestnut of San Jose, Calif.
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World Cup soccer is a marketing goldmine. Just ask McDonald's. So what lessons can we apply from this major sporting event to B2B marketing and sales? Officials at marketing software provider CallidusCloud say record-breaking viewership confirms that quality performance can deliver high returns.
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Using customer service platform Desk.com is like being adopted into a large family. The adopters happen to be Salesforce.com. Salesforce has updated its acquired platform with a new intelligent agent console and a mobile app and reporting engine among other enhancements for all-in-one automated customer service. "The No.
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