Articles

Tag: salesforce (page 9)

  • Salesforce Connect Moves Beyond Its Origins

    Salesforce has announced, via a blog post by SVP of Product Development Adrian Kunzle, a new App Cloud integration service.  This new service lets users access and — this is key — manage data in external apps, which can be located on the cloud or on premise.

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  • Microsoft Simplifies App Building

    Microsoft just announced the release of PowerApps, a new service that will let enterprises create easy-to-build, disposable apps. The new service stands in direction competition to Salesforce’s Lightning service — which is somewhat ironic since Microsoft has been boasting recently about its Salesforce partnership.

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  • Forrester: Only 1 DX Vendor Is a Leader

    Forrester: Only 1 DX Vendor Is a Leader

    Only one vendor is ranked a leader in Forrester Research's evaluation of digital experience platforms — and there's no sign that will change in the near future.

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  • Gartner: 5 Vendors Lead in Workplace Social Software

    Gartner: 5 Vendors Lead in Workplace Social Software

    When end-users hear the term “social software in the workplace” they might envision getting busted for logging into Facebook or Snapchat at work.

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  • Salesforce Plans to Make Marketing Cloud Even Smarter

    Salesforce Plans to Make Marketing Cloud Even Smarter

    Next year Salesforce will be making new data science capabilities generally available in its Marketing Cloud. These new features — called predictive journeys, predictive audiences and predictive scoring — are being debuted now per the San Francisco-based company’s MO of giving customers sneak previews of what's to come.

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  • Salesforce Adds Relationship Intelligence to Desk.com

    Salesforce Adds Relationship Intelligence to Desk.com

    San Francisco-based Salesforce.com has always understood the plight of small businesses.  It got its start, after all, wooing small companies that wanted to compete on a larger playing field but couldn’t afford the necessary software — the Siebels, the PeopleSofts, the JD Edwards of the world back then.

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  • Hortonworks Sets a Record

    Hortonworks Sets a Record

    We measure software companies by all sorts of metrics — product downloads, customer acquisitions, revenue growth. But for startups there’s an especially important one: How long it takes to reach $100 million in annual revenue. Last August we shared Barclays prediction that Hadoop distro provider Hortonworks was expected to hit

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  • Why Salesforce Needed Google Hangouts

    At the end of August, shortly before its Dreamforce extravaganza, Salesforce debuted Lightning, a framework and application builder. It's stage of choice? Google Hangouts. How that choice came to be was the topic of a recent Google For Work blog post by guest writer Sarah Franklin, VP of Administration

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  • Salesforce Reflects on Its Analytics Bet

    Salesforce Reflects on Its Analytics Bet

    Salesforce CEO Marc Benioff probably didn’t feel like he was stepping out on a ledge when he launched Wave, his company’s analytics cloud just over one year ago.

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  • Act-On Software Names New CEO

    Act-On Software Names New CEO

    Forrester analyst Lori Wizdo calls Act-On marketing automation platform founder Raghu Raghavan a “technologist at heart.” He’ll now have the chance to be closer to his company’s technology. Raghavan moves from CEO to CTO for the 7-year-old Beaverton, Ore.-based company today. Andy MacMillan, who was named CEO of Crushpath less

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  • Forrester Names Only One Leader for Digital Experience

    Forrester Names Only One Leader for Digital Experience

    Forrester Research finally allowed a software provider through its digital experience leaders door — just not all the way through. A year ago, the Cambridge, Mass.-based research firm did not select any digital experience leaders in its Wave for Digital Experience Platforms.  Today, in its second annual report, it named

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  • Clearing Up the Confusion: SalesforceIQ vs. Salesforce Wave

    Clearing Up the Confusion: SalesforceIQ vs. Salesforce Wave

    Like two siblings who resemble each other in looks and are only a year apart in age, SalesforceIQ and Salesforce Wave Analytics were often mistaken for twins at Dreamforce ’15 last month.

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  • Can Salesforce Offer Optimum DX Without Web CMS?

    Can Salesforce Offer Optimum DX Without Web CMS?

    Web Content Management Systems (Web CMS) are the backbone of digital experience (DX) delivery — at least if you listen to Forrester Research analyst Ted Schadler. In a Forrester Wave  for Web Content Management platforms in February, he wrote: "Along every step of the customer journey, from discovery to engagement, companies

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  • News You Can Use: Livefyre, Salesforce, Picturepark

    News You Can Use: Livefyre, Salesforce, Picturepark

    The latest in integrating, funding, searching and translating from Paris of the West, the City of Lakes, the Coal State, the Land of the Midnight Sun, Helvetia and the Land of Hope and Glory. Catching Livefyre San Francisco-based Livefyre is integrating with the Salesforce Community Cloud to help customers combine

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