Articles

Tag: search engine (page 6)

  • Boost Organic Search Rankings with Enquisite Campaign

    A new application from California-based search software provider Enquisite could be about to change the way digital marketers spend their search engine marketing (SEM) budgets. SEM is the business of tracking users search habits based on keywords and focused intent, analyzing those habits and turning them into business leads.

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  • In Eden We Mix Web Content Mangement and SEO

    Combining web content management and SEO is a smart move in our estimation. Companies like Lyris, Pixelsilk and MOGI have their eyes on this ball. Now it's Preation's turn. Preation is a sister company of iContact, the email marketing folks. Last October they launched the Eden Platform.

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  • Creating Quality Search Engine Marketing

    Search engine marketing is one of the key strategies for online marketing. But doing it well still remains elusive to many organizations. The Aberdeen Group interviewed over 200 organizations to find out what it takes to create "best-in-class" search engine marketing.The research report is called: What Does It Take to Create Best In Class Search Engine Marketing? - Best Practices in Paid Search, Paid Inclusion, and Search Engine Optimization. It is the culmination

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  • O'Reilly Wants You to Get Found

    In the world of search, all that once was lost can now be found. Be it through Google Search, semantic search, green search or using your nose to sniff through the web-o-sphere, search functionality and optimization is the latest and greatest trend.

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  • Omniture Optimizes Its Solutions Through Acquistion

    Who says it's better to build your own than buy someone else's? Well not many actually. Omniture seems to understand this, because they have chosen to expand their solutions for site search and merchandising through the acquisition of assets from Mercado, another search provider.

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  • Search Engines Catching up to Social Media in Links to Online Video

    The people have spoken and what they have told us is that they love online video.

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  • Conference: Search Engine Strategies Toronto

    Think you know what's coming next in the constantly evolving world of Web search? No? Well, what better reason to attend Search Engine Strategies (SES) Toronto 2008.

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  • Web Publishing: The Dark Side of SEO

    Businesses of all sizes get taken by a bad breed of online marketing firms that shamelessly over promise and then shamelessly under deliver.

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  • SEO and CMS: Best Practices During Deployment (Part 2)

    Last week we discussed some of the on-site factors that affect search engine rankings within a CMS implementation. This week, we’ll revisit these factors and present guidance for addressing and automating these strategies during your CMS implementation. System-Wide Considerations Enforce W3C Compliant Code Most mature CMS allow you to define

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  • SEO and CMS: Deployment Best Practices (Part 1)

    Content management systems (CMS) place the responsibility of content creation and maintenance squarely in the hands of non-technical users. With the promise of reduced IT involvement and expenditures, the benefits of CMS are clear.

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