Articles
Tag: ux (page 8)
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Customer Experience: Reduce Customer Effort
Words such as "loyalty", "engagement", "community", and "experience" describe a largely false relationship between customers and organizations. "The IBM Institute for Business Value found that 60-65% of business leaders believe that consumers follow their brands on social media sites because they want to be a part of a community," Patrick
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Think User Experience is About Creating Great Designs? Think Again!
Some people think User Experience (UX) is about creating great designs. It is not. Would you like to know who thinks that? People outside UX, Interaction Designers, Graphic Designers, UX novices and mediocre UX practitioners. Some people think UX is about creating empathy with your users. It is not.
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Big Data Presents New Challenges for Online Publishers
Big data is changing online publishing. As a result of this growing phenomenon, publishers are now facing four key challenges and exploring new ways to tackle them.
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UX is Destroying the World! Will UX Come to the Rescue?
My article from last week was a labor of love and I was pleased with the quality of the Twitter response. The big shortcoming of the article, correctly pointed out by my editor, is a shortcoming of my articles in general.
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Best Practices, Social Business Strategies Abound at J. Boye 2012 Philadelphia #jboye12
In a few weeks (May 8-10), many web and intranet professionals will gather in Philadelphia for the J.Boye conference at which they’ll learn how to turn digital challenges into successful projects.
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How to Pick the Right Design Agency: Avoiding the Pitfalls
Last week, I wrote about the different types of agencies and consultancies out there and gave a few hints about how to discern between them and what some of their high-level strengths and weaknesses are.
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How to Pick the Right Design Agency: The Selection Process
It starts with inspiration. It starts with an idea of something new. Something that people -- users and executives alike -- will love. Whether it is a new or improved online experience, it always starts with one or more inspired individuals.
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Customer Experience: Why Are Ugly Websites So Successful?
"Techmeme has redesigned," Gabe Rivera founder of the popular technology news site wrote in January 2012. "Drudge Report is now indisputably the web's ugliest news site." I use Techmeme all the time. I find it an excellent news website.
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Web Content: Should Links be Underlined?
The most important thing is that a link is clearly understood to be a link. That way, when you scan the page you can immediately identify the links. "Techmeme has redesigned," a Techmeme story stated in January 2012. "Drudge Report is now indisputably the web's ugliest news site.
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2012 Will Elevate the Experience in Customer Experience Management [SPONSORED]
In 2011, we saw the category of Customer Experience Management (CXM) enter the scene. No longer was the web only about information sharing; we watched it explode to include an intricate set of social connections and mobile apps.
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Customer Experience: The Optimism Bias, or Don't Believe Satisfaction Surveys
We need to move to an evidence-based model of understanding people's needs based on what they actually do, not what they say they do. The lady had just finished trying to complete 15 tasks on the website. "What did you think of the website," the organizer asked her.
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Product Knowledge (PK): A Relatively Untapped UX Strategy
Web and mobile e-commerce sites are noticeably deficient in their efforts to build the kind of product familiarity that customers obtain when they view the product in a store.
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Facebook Continues to Dictate the Enterprise User Experience #SocBiz
Social Business came up in conversation at one of the press events I attended this week, but instead of the usual it-is-the-best-thing-ever tone, I found myself in the midst of a group questioning why so many people still have an aversion to it.
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Web Design: Four More Wireframing Tools
Every few years or so we like to revisit our growing lists of tools and recommendations to offer an updated perspective. It’s been two years since we updated our wireframing tools, but thanks to your comments and suggestions, we give you four more tools to help you with your
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