Tag: wem (page 9)

  • 2 Research Firms Think They Can Serve You Better Together

    San Francisco-based Constellation Research and Digital Clarity Group of New York City have formed a "strategic alliance" to better compete with legacy research firms like Forrester and Gartner.  The arrangement combines Constellation's strength in enterprise research and advisory work with DCG's brand and customer experience knowledge.

    Continue reading...

  • Do You Believe in Digital Experience Magic cxmchat

    Do You Believe in Digital Experience Magic? #cxmchat

    No matter how many acronyms get thrown around, a few truths lie at the center of the digital experience: 1. it's complicated, 2. it's about to get more complicated and 3. if you're basing it on anything other than a customer-centric focus, it's back to the drawing board for you.

    Continue reading...

  • Do You Have What it Takes to Be a CMO

    Do You Have What it Takes to Be a CMO?

    CMOs today require different knowledge and skills from those needed just five years ago. We are accountable for revenue and results and for crafting a compelling customer experience across the buyer journey.

    Continue reading...

  • Building Customer Communities with Yammer

    Building Customer Communities with Yammer

    The last few years we've seen customer service evolve as social business continues its advance  into mainstream business. Online customer communities have changed the days of a customer calling a 1-800 number to get help or fumbling through a website searching for documentation.

    Continue reading...

  • The Year of the Predictive Marketer

    The Year of the Predictive Marketer

    Welcome to 2015: The Year of the Predictive Marketer. In the year ahead, CMOs will need to not only build and foster teams that are data-savvy, but they will also need to embrace advancements in data analytics as core to their strategy and decision-making.

    Continue reading...

  • Netbiscuits Claims Update Addresses Your Content Marketing Challenges

    Netbiscuits, a provider of analytics tools for the mobile web, has added a tool to its web analytics platform that "goes beyond traditional analytics." Netbiscuits CEO Daniel Weisbeck told CMSWire the update offers insight about website visitor behavior — information marketers can use to hone their content marketing programs.

    Continue reading...

  • 5 Web CMS Selection Lessons You Can Use

    5 Web CMS Selection Lessons You Can Use

    It was the worst-case scenario in a web content management system (Web CMS) implementation: Project abandoned. "No project goes without at least a few bumps in the road," said Cathy McKnight, co-founder and vice president of consulting and operations at New York City-based Digital Clarity Group.

    Continue reading...

  • YouMail is $5M Richer and Eager to Grow

    YouMail, a visual voicemail provider, plans to use the proceeds from a $5.5 million Series B funding round to expand its user base. The Irvine, Calif.-based company already boasts more than 6.5 million registered users.

    Continue reading...

  • Madison Logic Expands Its Platform With B2B Ad Network Buy

    Madison Logic has been providing enterprise solutions for publishers and demand generation for the past six years. But CEO Tom O’Regan told CMSWire that the company's customers wanted more — specifically "solutions that would help them target more efficiently and deliver more effectively when running brand campaigns.

    Continue reading...

  • How Is Your Customer Service Team Doing?

    You can't underestimate the importance of customer service. After all, your products and services are only as good as the customer service team ready to support them. So what does your business need to know? Let's take a look at CFI Group's Contact Center Satisfaction Index (CCSI), which notes trends

    Continue reading...

  • How CMOs Create Golden Ticket Marketing Teams

    How CMOs Create Golden Ticket Marketing Teams

    There are as many opinions on what marketing does, what it should say and how it should be measured as there are people in a company. That makes the role of a Chief Marketing Officer (CMO) the most subjective position within any company. But even brilliant CMOs don’t last forever.

    Continue reading...

  • What Youve Been Missing A Standard for Enterprise Apps

    What You've Been Missing: A Standard for Enterprise Apps

    If you’ve ever tried to set up Box, Workday, Oracle, SAP or one of many other Enterprise apps on an Enterprise Mobility Managed (EMM) device, you know it’s not fun.

    Continue reading...

  • Cool Stuff You're Missing at Mobile World Congress #MWC15

    So what if it’s a little cloudy in Barcelona, Spain today. The high is 76 degrees Fahrenheit. Those of us who live in the US Northeast would certainly enjoy the reprieve from the snow and the cold.

    Continue reading...

  • Call Tracking Company Wants to Help Your Business Connect

    Talk of phones being obsolete in the business world "doesn't make any sense." Irv Shapiro, CEO/CTO of Chicago-based DialogTech, believes this. And it's why his company releases technology designed to help marketers make the most sense of phone traffic.

    Continue reading...

Displaying 113-126 of 5086