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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

Editorial
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The Creative-Data Mandate: Stop Separating Brand From Analytics
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Editorial
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1 Investment, 2 AI Fronts: The Case for Unified Knowledge Infrastructure in CX
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Feature
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The CX Stack Is Breaking. Are End-to-End Platforms the Fix?
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Why Customer Experience Breaks When Agentic Fulfillment Systems Overpromise
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The Real AEO Dashboard: Visibility, Representation and Sentiment
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Are AI’s Consumer Applications Hitting a Wall?
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How Smart CMOs Transform Data Into Emotional Loyalty
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AI Adoption Hinges on One Thing: Customer Trust
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The Silent Churn Problem in Autonomous Customer Experience
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Articles Tagged "Act-on"

News
Article
Customer Experience
Act-On Integrates With Zoom, Amperity Partners With Zendesk and More DX News
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Marketing Automation
Act-On Software Names New CEO
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Customer Experience
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Marketing Automation
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Customer Experience
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Customer Experience
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Digital Marketing
Act-On Marries Marketing Automation, Web Phone Calls
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Customer Experience
Marketing Automation Report: Surprising Numbers or Not?
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Customer Experience
Act-On Adds Inbound Marketing Capabilities, New Mobile App
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Customer Experience
Marketing Automation Provider Act-On Software Launches Partner Exchange
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Digital Marketing
Marketing Automation: Eloqua's IPO Raises $90+ Million, Gets Positive Response
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Customer Experience
Act-On Software Adds Benchmarking Tool to Online Marketing Platform
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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