Best Practices News & Articles

The World Wide Web Consortium (W3C) (news, site) is back at work, this time developing best practices for the development and delivery of web applications on mobile devices.

Developed by the Mobile Web Best Practices Working Group as part of the Mobile Web Initiative, each best practice is intended to be a possible measure towards "the goal of providing as rich and dynamic an experience as possible on a mobile Web browser."

On the whole, the best practices relate to the appropriate technologies and techniques to use for managing a Web application's data. Here's a glimpse into some of the recommendations made by the working group.

Creating relevant experiences is the goal of good web design. From landing pages to online advertising, a company's marketing strategy is just that, strategic. Or at least it aims to be. But how can you ensure that you are optimizing an exceptional online experience for customers that is also producing high return on investment? Being that the web is ever evolving to reflect users' behaviors, there isn't a magic pill.