Content Management Matters ™

We've done a lot of talking about the democratic benefits of the 'net. Because it's so easy to become a web publisher, everybody's got a soapbox, right?

But what can web two-dot-oh do for opinionated people who don't blog and have no intention to start?

coComment may answer that question.

Comments catalyze the ultimate publisher's love-hate relationship. Either the doe-eyed enterprise blogger has too few and is trying to generate them in a pool of apathy, or s/he's got a deluge that's slipped completely off-topic and turned into a burn war.