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Mobile News & Analysis

Would You Pay to Not See Google Ads?

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Who would have thought it? Google will now let you pay to avoid seeing its ads. Through a new service called Contributor, launched last night, Internet users can opt-out of Google ads for a fee of $1 to $3 dollars a month.

Participants will see a thank you message instead of the ads on participating websites, including Mashable, ScienceDaily and The Onion.

Trending Features In Document Management

The paperless office is still to a large extent a dream. But the possibility of developing paperless processes is a very real opportunity, according to this year’s AIIM annual industry watch research.

The findings are contained in AIIM’s Paper Wars: An Update From The Battlefield. AIIM — the Association for Information and Image Management — is a global community of information professionals. The research is the result of a global survey of 336 AIIM members between September and October of this year.

According to Doug Miles, report author and director of market intelligence, paper documents are still clogging offices and stalling business processes even though office workers are mobile, computer literate and aware that paper-free processes improve productivity and lower costs. But the news isn't all bad.

For Adobe's Mobile Marketing, It's Location, Location, Location

Adobe's enhancing digital marketing mobile opportunities -- internally and externally.

Adobe officials call the new capabilities, launched today, "Intelligent Location Marketing." Marketers can engage customers with in-app messages using technology that detects where they are, or iBeacons. The real-time engagement activities can be followed with email campaigns that leverage intelligence about a customer’s past interactions.

Loni Stark, director of product and industry marketing for Adobe's digital marketing solutions, told CMSWire that it's about making in-person interactions more relevant based on location and the context of the individual.

The Paperless Office? Dream On

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The paperless office is only a dream, and we should be setting our sights a little bit lower.

That's how Doug Miles introduces this year’s AIIM Industry Watch report on document management, specifically on paper-free processes.

Even though office workers are mobile, computer literate and aware that paper-free processes improve productivity and lower costs, most organizations are still struggling against the tide of paper documents that clog offices and stall business processes.

AIIM — the Association for Information and Image Management — is a global community of information professionals.

Money, Politics and Digital Infrastructure #QuartzNewYork

For more than 10 minutes of his keynote speech at last week’s Next Billion conference in New York City, Harvard Law School Professor Lawrence Lessig discussed the heavy influence of “Tweedism, which has corrupted political processes in democracies such as Hong Kong and the United States.

Tweedism, named for the political corruption that pervaded New York City politics under William “Boss” Tweed in the 1860s, comes in the form of undue political influence on the candidates being nominated for office, as well as the heavy hand of business on the political process.

He made his comments during one of the sessions at the all-day conference presented last week by digital news service Quartz.

Quartz has held similar forums in Seattle and New York and plans another next year in London. The objective is to address the by-products of an increasingly connected world, as well as examine the issues and products that will be used by the next billion users of the Internet.

Obama, the FCC and 2 Perspectives on Net Neutrality

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The White House and President Obama dropped the hammer on the Federal Communications Commission (FCC) yesterday, pressuring the FCC to introduce rules that would strengthen protection of the "Net Neutrality" concept for consumers.

Is this something that should thrill supporters of a free and open web or just more spin from an administration looking for positive press? In this CMSWire Point/Counterpoint, we'll look at both sides of the issue.

Extreme Mobility: The Rise of Nomadic Cities #QuartzNewYork

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At a forum that explored the issues surrounding the "Next Billion” people to go online, one of the more interesting presentations entailed building communities for the next billion or so people who are and will be displaced by war or climate change.

Cameron Sinclair, executive director of the Jolie-Pitt Foundation, the charitable humanitarian charity founded by actors Angelina Jolie and Brad Pitt, said that the world population would continue to grow in the short term, but will eventually level off and decrease in the 2040s and beyond. 

Sinclair, who previously founded the charitable group Architecture for Humanity, gave his presentation entitled “Building Communities for the Next Billion,” at the all-day Next Billion forum in New York City. Presented by digital news service Quartz, it was held Wednesday at the Bohemian National Hall.

Quartz has held similar forums in Seattle and New York and plans another next year in London. The objective is to address the by-products of an increasingly connected world. 

Few Businesses Use Social and Mobile to Improve Productivity

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Enterprises are using social and mobile to improve customer engagement, but not using them to improve productivity. At least that is the conclusion of new research from UK-based Advanced Business Solutions (ABS).

The findings are somewhat surprising given that the uses of enterprise social networks are largely associated with internal collaboration. But that is a myth, at least in the mid-sized enterprises segment.

Building for Office 365? Microsoft has APIs for That #TEE14

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Our final dip into the Microsoft TechEd Europe meeting in Barcelona this week comes in the shape of new APIs for Office 365. These will enable developers to create applications that build on and tap into the Office 365 platform.

While the release of new APIs outside of a very small developer community is rarely going to stop the presses, the long-term implications for the ongoing development of Office 365 with this announcement is significant.

Office 365 Strengthens Mobile Device Management #TEE14

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Cloud first, mobile first. Remember that one? If you don’t, let us remind you that it’s the new Microsoft mantra that was chanted first by Satya Nadella on his first public outing as the company's new CEO.

Earlier this week at TechEd Europe, Microsoft talked a lot about securing social business in the cloud through Data Loss Prevention (DLP). Yesterday it talked about managing mobile data.

But this wasn’t just about managing mobile data and devices in a general sense, with a doff of the hat to Microsoft’s work on Windows Phone. This was about managing mobile devices and data specifically for Office 365.

New Feature from Redbooth Helps Employees Connect

The workplace is changing. By 2016, Forrester Research predicts nearly half of all US employees will log in to work from home or a decentralized location. That means companies need to find new ways for them to connect, quickly and securely.

To meet this growing need, Redbooth, a workplace collaboration and communication platform, has introduced new desktop and mobile business chat.

Sooner or Later We'll Learn How Smart Jeff Bezos Really Is

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Shareholders are getting increasingly impatient with Amazon and its casual attitude toward profits. The company just delivered a disappointing earnings report that surprised the Street -- even though Amazon warned in its last report that the third quarter would be grim.

The numbers, which we will get to in a moment, are almost beside the point. There are larger issues at stake as the shareholder disgruntlement against Amazon grows.

As its losses mount, will Amazon be forced to stop making myriad — and expensive — investments in other companies and technologies and settle down to business, namely its e-commerce empire?

Or will shareholders be proved wrong about their growing ire over Amazon's investment spree?

Or, to put it in its most stark terms: will Jeff Bezos' vision for the company, no matter how seemingly schizophrenic right now, be proved correct in the end?

Microsoft Wants to Own You [Video]

Microsoft CEO Satya Nadella has a strong record of delivering on his promises and we’re now beginning to see what that looks like. While we’ve already told you a great deal about the company’s recent advances in big data, OneDrive, Office 365, AzurePowerBI, predictive analytics and Cortana + Bing, this week we’re getting a peek at how the company’s productivity apps might work in its mobile-first, cloud-first world.

We predict that they’ll be like spokes on a wheel with the individual in the center, thereby eliminating silos between our professional and personal lives.

After all, the generation of workers that brought Bring Your Own Device (BOYD) into the workplace isn’t going to want to toggle between roles.

Americans Prefer Free Apps with Ads, Poll Finds

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Two-thirds of Americans want to control which companies can send ads to their smartphones or collect data about them, according to an advertising industry-sponsored poll released today.

The poll, conducted by Zogby Analytics for the Digital Advertising Alliance (DAA), also found consumers would prefer free apps with ads over ad-free apps that cost money. Only 8 percent said they'd download all their free apps again if they had to pay for them.

Location Data Fuels the Future of Marketing

2014-22-October-Need-Caffeine.jpgWe've been hearing about location-based advertising in digital marketing since the mass adoption of smartphones in the late 2000s. Five years ago, marketers targeted ads based on broad data, such as a specific city where a consumer was located. Fast forward to 2014, and we've put those efforts in overdrive. Some technologies can now locate consumers down to the exact product they are perusing in a store.

It's being called “hyper-local” data, and it’s an exciting asset for digital marketers. Everyone from Facebook to Comcast is trying to get a piece of the hyper-local pie in order to make their messages, ads and information more individually relevant for consumers.

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