Content Management Matters ™

Web users and bloggers went tête à tête in recent survey of Internet users conducted by the legal firm, DLA Piper. The survey focused on the possibility of instituting a voluntary code of conduct for bloggers and online commentators.

There was a noticeable divide: nearly half of all internet users would support such a code whereas only 34% of bloggers did.

Comments catalyze the ultimate publisher's love-hate relationship. Either the doe-eyed enterprise blogger has too few and is trying to generate them in a pool of apathy, or s/he's got a deluge that's slipped completely off-topic and turned into a burn war.