HOT TOPICS: Customer Experience Marketing Automation Social Business SharePoint 2013 Document Management Big Data Mobile DAM

Web Cms News & Analysis

US Impulse Buyers Beware: Twitter Launches 'Buy' Button

Last year, Twitter revealed that followers exposed to promoted tweets buy more in stores. Now it's capitalizing on our insatiable desires for stuff with the introduction of a "buy" button.

In a blog post today, Twitter Group Product Manager Tarun Jain confirmed speculation that has been circulating since July when users started to report “Buy now” buttons in occasional tweets. Jain noted that Twitter is testing "a new way for you to discover and buy products," adding, "For a small percentage of US users (that will grow over time), some Tweets from our test partners will feature a 'Buy' button, letting you buy directly from the Tweet."

Magnolia CMS Partnership Aims to Boost Creative Campaigns

web cms, Magnolia CMS Partnership Aims to Boost 'Creative Campaigns'

A European digital platform provider is teaming with Magnolia CMS on a cloud implementation of the open source content management platform. Company executives claim it will arm digital marketers with the ability to fire off creative campaigns.

Magnolia CMS's partnership is with ETECTURE@Ogilvy, the technology arm of Ogilvy & Mather UK. 

ETECTURE@Ogilvy was founded in 2003 and now has 100 employees across offices in London, Frankfurt, Munich, Karlsruhe and Düsseldorf. Execs there said the platform provides specialized technical and digital marketing expertise to support large organizations that routinely roll out integrated marketing programs, such as product launches, on a global scale. 

Sitecore Ups DAM Ante, Partners with Picturepark

Sitecore is boosting the role of digital asset management (DAM) in its web content management system (WCMS) offerings.

Earlier this summer, the CMS provider of customer experience management formed a partnership with DAM vendor ADAM Software. The alliance aimed to integrate ADAM's ability to bring up the correct version of media files with Sitecore's workflow aimed toward specific targets, like a social media ad campaign in a specific country.

Today, the company announced Sitecore website editors can also use Picturepark DAM systems to find and place digital assets onto websites. Picturepark offers on-the-fly image editing, live link updates and Adaptive Metadata management, according to officials at the Aarau, Switzerland-based provider.

Content Development is No Walk in the Park

2014-21-August-Dandelion.jpgIn all of the project talk and planning around usability, design, technologies, etc., it's easy to lose sight of the content and the fundamentals that drive it. Those other elements are important to a website project, but content drives the project. The problem is when content development becomes a line item, it gets treated like one.

Manage Digital Assets and Customer Experience Simultaneously

2014-19-August-Magic.jpgAs the digital marketing landscape evolves, so too does the practice of digital asset management (DAM). Gleanster’s 2013 report on DAM found 67 percent of survey respondents planning to increase budget for content management tools and initiatives this year. In a world increasingly dominated by digital experiences, digital assets fuel the customer experience -- but many brands still separate DAM and other strategies. By siloing their teams and their technologies, these companies effectively stifle their success.

By integrating DAM with customer experience management (CXM), brands can quickly and easily deliver rich media content. This contributes to more personalized, relevant and efficiently-delivered customer interactions. Three magical things happen with the marriage of CXM and DAM.

So You Think You Know WordPress

2014-15-August-My-Name-Is.jpgYou’re ready to develop your website. You're looking for a web CMS that’s secure, cost-effective, easy to maintain and customizable for your business. You wouldn’t consider WordPress, right?

This stigma has plagued WordPress, especially when compared to other available tools like Joomla and Drupal.

Discussion Point: How Big are Data Security Threats?

discussion-point-1.jpg

You may have heard that some cyber criminals in Russia recently stole more than a billion user IDs and passwords -- yes, that's billion with a "B."  

In the past year, online security and data theft has been making international headlines, as evidenced by huge security breaches at retailers like Target and Neiman Marcus.

How bad is it? With our lives becoming more digitally entwined, it makes sense that potential security threats are more visible. Think about how many times a day you exchange digital information using either an Internet connection or a mobile device.

Despite the security hysteria, experts say there are simple ways to take steps to tighten up your Internet security -- whether for your own personal or business use. CMSWire reached out to a collection of Internet security experts to find what's going on.

The 'Scoop' on Content as a Service

web CMS, 2014-11-August-Ice-Cream.jpgWhen was the last time you heard of a company using its content management system as a recruiting tool? Never? Well last month the New York Times made a splash providing an overview of its custom-built content management system called Scoop. One of the inspirations of this post was that a prominent editor for competitor Washington Post, Ezra Klein, announced that the reason he was leaving the Post for Vox Media was because -- ready for this -- of how fancy its web content management system was. As Klein said in the article: “at our first meeting, we knew we were going here. They had the technology we thought we were inventing.”

Additions and Upgrades and Acquisitions: Oh My!

NEWS BITES.jpg

The latest in marketing, security and web interfaces from Oz, the Bay State and the City by the Bay.

Cyber Criminals in Russia Might Know the Password You Forgot

2014-08-August-broken-padlock.jpgIs the notion of online security as passé as the illusion of privacy? Maybe.

Just this week, we learned that a small group of hackers in Russia amassed a database of 1.2 billion stolen user IDs and passwords.

Hold Security, the Milwaukee, Wis.-based company that disclosed the incident, described the incident as "arguably the largest data breach known to date."

The Russian cyber gang targeted websites indiscriminately, hitting Fortune 500 companies and mom and pop sites alike. Hold Security reported the thieves "amassed more than 4.5 billion records, mostly consisting of stolen credentials. 1.2 billion of these credentials appear to be unique, belonging to over half a billion e-mail addresses."

What's Behind Google's Encryption Moves

As part of the growing movement toward encrypting web data, Google announced this week that it will boost the search status of web sites that use HTTPS (Hypertext Transfer Protocol Secure) to encrypt data, shedding more light on its own motivations to lock and further anonymize  the web.

Goodbye Mobile Apps, Hello Multi-Device Experiences

customer experience, mobile phonesYour app runs in a little square.

All the money you spend on developers, design teams, content production and infrastructure for your app essentially boils down to a little square. Sometimes it’s a bigger square. Sometimes it’s more of a rectangle. And sometimes your app is responsive and tries to adjust itself as the square changes shape.

But in the end, your brand's communications still come down to that little square.

Website Shutdown Averted? WordPress, Drupal Release Security Updates

web cms, Website Shutdown Averted? WordPress, Drupal Release Security Updates

The message today to the millions of users of WordPress and Drupal content management systems: Fire up those security updates.

The web content management system (CMS) providers released security updates this week after an industry expert tipped them off to a potential attack that shuts down websites and servers running on the WordPress or Drupal engine.

Nir Goldshlager, a security researcher from Salesforce.com's product security team, first caught the potential bug.

In a blog post, he wrote that he detected XML Denial of Service in both WordPress and Drupal. This phenomenon, he wrote, is predicated on a well-known cyber attack, known as the XML Quadratic Blowup Attack.

How to Approach Your Next Web Replatforming

Web CMS, 2014-06-August-Ants-Moving.jpgThere’s no rest for the weary if you're a digital marketer in 2014. As the pace of technological change accelerates, it’s all one can do to keep up. Take replatforming, that Herculean effort of moving from one website solution to another, whether an upgrade or moving to a different vendor’s solution.

As technology’s pace quickens the cycle of replatforming gets shorter and shorter. Where once a 5-year cycle would be deemed leading edge, today it puts you smack in the middle of the laggard quadrant of the adoption lifecycle. In fact, a strong argument could be made that replatforming should be treated as an ongoing program, not a one-time project. 

What's New in August for Open Source CMS

2014-6-August-spilled-wine.jpg

A fact many of us learned in high school — that popularity has its downsides — is proving to be true in the world of open source content management systems (CMS).

Take WordPress — the most popular CMS in the world, powering an astonishing 47.4 percent of all sites on the Internet, according to BuiltWith, a website profiler, lead generation, competitive analysis and business intelligence tool.

July, to use a shameless cliché, was both the best of times, and the worst of times, for this inordinately popular platform. New research from 34SP.com found more than half of UK small businesses are using WordPress as a CMS, thereby “finally blowing away its image as just a blogging platform."

The same study also confirmed a few things that were not included in the official results, including the fact 31 percent of 34SP.com clients who use WordPress call wine their favorite beverage (Jägerbombs really disappointed with just 1 percent of the votes) and only 13 percent have more than 500 friends on Facebook. What does this have to do with anything? Nothing. So let's move on.

Displaying 16-30 of 3358 results

< Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 Next >