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Web Cms News & Analysis

WordPress 3.8: A Spiffy New Look and More

WordPress 3.8 Released with Upgraded Frontend, Backend UIWordPress 3.8 is out,  a minor update with lots of visual tweaks to both the front- and back-end interfaces. It features a modern new design — “most beautiful update yet," the company claims — and a default theme that is responsive on mobile devices.

WordPress is one of the largest open-source content management systems, used by upwards of 72 million websites.

Defining and Understanding Adaptive Content

Embrace Adaptive Content to be Part of the Digital ZeitgeistWe're more than 20 years into the web revolution, so maybe it's about time we started treating content as flexible, reusable bits of data rather inflexible words and images on pages.

Adaptive content may just be the future of content management, but there is still no widespread agreement on what it should look like or how it is to be implemented.

Meet, Pray, Live: Marketers Benefit from Deeper Demographic Insights

Big data 2012 04 02Marketers live and die by demographic data, looking at everything from gender and ethnicity to identify target markets for specific products or services.

Big data — and the deluge of online information — provides more information about potential customers than ever before, including detailed statistics on everything from median income to religious affiliation.

Inside the Road to Acquia's Possible IPO

The open-source model for software is shaking up the Web Content Management System (CMS) business. One company that has greatly benefited from this is Acquia, one of the Boston area's most successful startups. Co-founded by Drupal's creator in 2007, Acquia has doubled its revenues in each of the last two years and sparked chatter of a US initial public offering (IPO) in 2014.

A Cloud Based Intranet, Courtesy of eXo

In the four years since I last took a good look at the eXo platform, quite a bit has changed. Back in the day when I was a web and intranet consultant, eXo positioned itself as the premier open source web content management (WCM) platform -- a more extensible platform than out of the box applications like Drupal. I recently had the pleasure of chatting with Patrice Lamarque, vice president of products for eXo and we discussed eXo's new premium cloud offering, its new marketing focus and the changing enterprise software market.

 

5 Ways Marketers Can Improve the CMS Experience

web cms, 5 Ways Marketers Can Improve Content Management System Experience

It's a 400-word blog post. One static image. Four hours? Yes, that's what it took a junior marketer to publish the piece.

It's an actual CMS horror story recalled by Christine Polewarczyk, senior director of global enterprise marketing with SDL.

"It should have only taken 15 to 30 minutes at most to post that blog," said Polewarczyk, who caught up with CMSWire exclusively after her talk last week on global marketing at the Gilbane Conference in Boston.

LeadSift Social Media Scoring Debuts SMB Version

LeadSift Social Media Scoring Debuts Small + Medium Sized Business VersionParsing social media data for possible sales leads is a lot like any other kind of lead generation. It takes plenty of hard work with sporadic results that don't scale.

But startup LeadSift has built a system it claims makes it easier to find possible customers amid the social media noise. Now it has debuted a lightweight version of its product for small- and medium-sized businesses (SMBs).

Moxie Updates Chat, Email, Knowledge Spaces

Moxie Updates Chat, Email + Knowledge Spaces
Moxie Software, a provider of customer service software, has updated parts of its Spaces technology. The changes provide customer service agents access to things like instant messaging file uploads, mobile support and even real time language translation.

Oracle WebCenter Sites Review: Strengths, Weaknesses

Web CMS, Oracle WebCenter Sites ReviewI've been around the block with this product so many times I've worn out all my shoes. From its earliest days as FutureTense ContentServer, through the FatWire years, to its most recent incarnation as Oracle WebCenter Sites and everything along the way, it's been a very interesting, rewarding and occasionally frustrating journey through the eight (or eleven, depending on how you count) versions.

Why Apple Needs Topsy in a $200 Million Way

Apple to Buy Social Analytics Company TopsyApple bought social analytics firm Topsy for more than $200 million, the Wall Street Journal reported yesterday.

Topsy is one of the few companies that has access to every tweet generated since 2006 and has the proven ability to analyze them all, both historically and in (near) real time, as they come in. While some see Topsy’s services primarily in the social realm, it’s also important to recognize its big data and analytical capabilities.

eZ Publish 5.2 Debuts with Digital Marketing Tools Built In

eZ Systems has launched eZ Publish 5.2, a short term release that adds a suite of digital marketing and customer experience management (CXM) tools to the mid market focused Web CMS.

What's the Hottest Trend in Intranets?

Social Business, The Hottest Trend in Intranets is ICEIntranets may be the new hot topic in web experience management, but when it comes to building your intranet, think ICE. ICE stands for Intranet, Community and Extranet. When delivered on the same platform these three pillars of collaboration provide holistic engagement, reduce development and software costs, and simplify user experience for employees and customers alike.

Cirrus Insight to Unite Salesforce, Gmail on Mobile Devices

Cirrus Insight to Unite Salesforce + Gmail on Mobile DevicesBefore Salesforce launched Salesforce1 to help companies build mobile sales apps, there was a startup called Cirrus Insight. It began working on a mobile app to bring Salesforce features to the smartphones and tablets of Gmail users. The app is now being piloted, and Cirrus has also announced integration with Conga, a popular Salesforce document builder.

Box, LinkedIn, Evernote, DocuSign All Debut Salesforce1 Apps #DF13

Box, LinkedIn, Evernote, Docusign + Others Debut Salesforce1 Apps #df13A handful of Salesforce partners revealed their Salesforce1 apps this week at the annual Dreamforce convention in San Francisco, including Evernote, Box, LinkedIn, DocuSign and about a dozen others. But that doesn't mean they are ready to use.

What is Salesforce1? Mobile, Mobile Everywhere #DF13

Salesforce1Salesforce1 made its debut at Dreamforce 2013 in San Francisco this week. But what is it, really? Is it application software that holds all of a company's enterprise apps?

How about a way to make all of Salesforce's technology available on mobile devices? Now we're getting somewhere.

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