Two of the biggest enterprise players have their conferences almost back-to-back this year. While Salesforce's Dreamforce conference has just ended, we're daring you to look forward another week and a half to Oracle OpenWorld.
As the competing companies take turns putting on two of the largest tech conferences in the country, it's worth noting Dreamforce hosted nearly 90,000 people, and OpenWorld will likely attract the same number. That means the enterprise is booming, so here's what to expect during the first week of October at OpenWorld.
Customer Experience Summit
There's a few different tracks at OpenWorld, but the customer experience summit is the one we are focused on. Oracle CEO Larry Ellison is starting things off on Sunday evening, Sept. 30 with his keynote speech, "Hardware & Software Engineered to Work Together: Why it's a Different Approach."
From there, each day's keynote starts early through Thursday, and Oracle executives are the stars of this show. There are, however, guest appearances by executives from Infosys, Intel and EMC. On Monday, Oracle President Mark Hurd will give his "Shift Complexity" keynote. On Tuesday, Ellison will give his social outlook with a keynote on "The Oracle Cloud: Where Social is Built In."
Most of the customer experience summit sessions are on Thursday at OpenWorld, Hurd will start the day with a keynote on business analytics. Other one-hour sessions we recommend for Thursday, Oct. 4 are;
- Delivering the Next Generation of Web Experiences 11:15 a.m.
- Understanding Customer Insights and Experiences 1:30 p.m.
- Moving Conversations Seamlessly Across Multiple Channels 2:45 p.m.
- Engaging with Your Customers on Any Device, Anywhere 4:14 p.m.
- Surviving a Customer Experience Transformation 5:30 p.m.
If you like what you see for Thursday, the rest of the week has some intriguing possibilities as well. We like "Oracle and NetSuite: Thriving in the Hybrid Cloud" on Tuesday, Oct 2 at 11:45 a.m. It will feature Netsuite CEO Zach Nelson and will touch on how best to tie in those legacy applications with a standardized ebusiness platform.
On the data side of things, check out "Is Your Data Working for You, or Are You Working for Your Data?" also on Tuesday at 1:15 p.m. Professional Services company KPMG is heading up this session on how to wrangle big data for your company.
CMSWire will be bringing you regular updates from Oracle OpenWorld all week.