We are only a few hours away from our September Tweet Jam. Today we'll talk data and how companies are putting the information they gather to work as a digital marketing tool. We have a great group of panelists lined up and we're sure you'll come away from the event with a lot to talk about.

The Jam starts at 10am PT, 1pm ET. Follow us on your favorite Twitter tool using the #CXMChat hashtag, join our TweetChat room or watch it unfold on Cover-It-live below.

The Questions

Just to remind you, here are today's questions:

  1. How are CXM/WEM demands stretching Analytics and Decision Support tools today?
  2. Is integration of analytics data and analytics middleware a growing demand in your world?
  3. How are you thinking about ROI on data and analytics?
  4. Is data capture accuracy or data representation and story telling a bigger issue?
  5. Marketing Automation is creating another data silo. How are you addressing this?
  6. What is the biggest opportunity you see in the analytics and/or data story telling space?

The Rules

  • Introduce yourself with your first #eimchat tweet. Include your name, job title and the organization you work for.
  • Subsequent tweets must start with the question number you are responding to and the #cxmchat hashtag.
  • Please don't pitch products or services; stay knowledge focused.
  • Remember this is a public chat, so be thoughtful.