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Acquia made the biggest leap in Gartner's Magic Quadrant for Web Content Management (WCM) this year, jumping from a "visionary" to a "leader" in a web software space packed with giants.

Gartner Research grouped the Burlington, Mass.-based company of about 500 employees into the WCM leaders space alongside returnees Adobe, Sitecore, Oracle and HP. Also making a surge was IBM, which jumped from last year's "challengers" pool into the leaders category.

SDL and OpenText got the boot from the leaders group, both being named by Gartner as "challengers." Microsoft stayed put in the challengers division.

More Movement

In other shifts in Gartner's WCM world, CrownPeak and Telerik appeared in this year's WCM Magic Quadrant after being left off last year's. CrownPeak was named a visionary while Telerik got into the "niche players" category.

GX Software dropped down a peg, going from visionary to niche, and Automattic made the opposite switch, improving from a niche to a visionary.

This is how Gartner defines its rankings:

  • Leaders execute well against their current vision and are well positioned for tomorrow
  • Challengers execute well today or may dominate a large segment, but do not demonstrate an understanding of market direction
  • Visionaries understand where the market is going or have a vision for changing market rules, but do not yet execute well
  • Niche Players focus successfully on a small segment, or are unfocused and do not out-innovate or outperform others

Gartner also measures vendors by their "ability to execute" and "completeness of vision." In these departments, Adobe was the top leader in terms of "ability to execute," and Sitecore won Gartner's heart for "completeness of vision."

How Forrester Sees Market

In the Forrester Wave for Web Content Management last year, Adobe was named the leader. Adobe acquired Day Software for CQ5 web content management, Omniture for testing and analytics and a few other companies for complementary solutions, helping its ranking.

SDL, Sitecore and HP Autonomy were named "strong performers" by Forrester. 

Title image by faungg's photo  (Flickr) via a CC BY-NC-SA 2.0 license.