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Topic: Ppc (1 - 2 of 2 articles)

ad:tech Chicago: Actions Speak Louder than Clicks

Published on Aug 6, 2007
Topics: adtech landing pages ppc sem seo web design

ad:tech Chicago

My last ad:tech session of the week was Actions Speak Louder than Clicks: Exploring the Laws of Relationship Marketing.

I don't know if "laws" was an adequate description, as we mainly parsed out a single big one. But if you want a website that converts like a vending machine in a high school quad, it's definitely one you want to learn.

Okay, relationship marketing. I hope you've got a pair of Chuck Taylors on hand.

ad:tech Chicago: We Don't Have a Search Beast; We've Got an Ego Vacuum

Published on Aug 3, 2007
Topics: adtech conferences google marketing ppc sem seo web 2.0

On Wednesday morning at ad:tech in Chicago, I hit Managing the Search Beast, the first of the several SEO/SEM seminars I masochistically slated myself to take.