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Web Cms News & Analysis

Put on Your Content Marketing Helmet - It's a Content Explosion

Customer Experience,Put on Your Content Marketing Helmet, It's a Content Explosion For many years it’s been said that publishing is every organization's second business, and that has never been truer than it is today, as the need for content to drive consumer transactions has moved from limited print advertising to the insatiable needs of the web-empowered consumer.

hybris, Accenture Agree to E-Commerce Partnership

hybris, Accenture Agree to E-Commerce Partnership 
Consulting firm Accenture has partnered up with hybris, to combine its marketing and customer experience expertise with the hybris ecommerce system offering customers an all in one technology and implementation system.

Pew Research: Social Networking Site Survey

Pew Research: Social Networking Site Survey Percentage of adult social network users over time. Black is overall, blue is Twitter only.

Online adults continue to adopt social networking sites, and 72% are now using them compared to just 8% back in 2005, a Pew Research report has found.

Why Do Organizations Hate Their Content Management System?

There seems to be a major disconnect between those who purchase a content management system (CMS) and those who actually have to use it. 

Yahoo Targets Rockmelt Social Browser in Latest Acquisition

Yahoo Targets Rockmelt Social Browser in Latest AcquisitionYahoo has targeted social browsing tool Rockmelt in its latest acquisition, a move that bolsters both its product base and its lineup of dedicated engineering personell.

Yahoo Making a Different Kind of Acquistion - Researchers

Yahoo Making a Different Kind of Acquistion - Researchers

Yahoo CEO Marissa Mayer has made nearly two dozen acquisitions during her tenure, and now she's committing the company to nearly 50 more. This time, instead of companies, Yahoo is snapping up PhDs so it can reinvest in its research and development.

Yahoo Making a Different Kind of Acquistion - Researchers

Yahoo Making a Different Kind of Acquistion - Researchers

Yahoo CEO Marissa Mayer has made nearly two dozen acquisitions during her tenure, and now she's committing the company to nearly 50 more. This time, instead of companies, Yahoo is snapping up PhDs so it can reinvest in its research and development.

E-Commerce Marketplace, Meet Tags: Tealium Partners with Magento

tag management, tealium, magento, customer experience

Tag management is one of the hottest areas in digital marketing, and this week tag management vendor Tealium scored a big partnership. The San Diego-based company will now integrate its tag management solution into the Magento Connect Marketplace, where Magento's more than 150,000 customers will get access to the 500 digital marketing vendors who use Tealium's tags.

Social Media Briefs: LinkedIn Content Gets Sponsored, Google Gets a Social Search Patent

Social Media Briefs: LinkedIn Content Gets Sponsored, Google Gets a Social Search Patent

Social media never takes a break, not even as we enter the dog days of summer. Be it LinkedIn, Google or Facebook, this week provided some engaging updates and gives us something to ponder about the future of social search. 

WordPress 3.6 Oscar Released with Native Audio + Video Support

WordPress 3.6 Oscar Released with Native Audio + Video SupportWordPress turned 10 years old in May 2013, and the annual release is upon us. Oscar, aka WordPress 3.6 has been released, and it features native audio and video support, and a slick revision control tool called time machine (above image).

Gartner MQ for Web Content Management 2013: Adobe, SDL, Sitecore Lead + Market Overview

Gartner MQ for Web Content Management 2013: Adobe, SDL, Sitecore Lead + Market Overview

Enterprise businesses find themselves leaning more and more heavily on their Web content management systems, and as the definition of what that means changes, so to must the most powerful systems adapt to the shifting market as the Gartner MQ for WCM 2013 clearly shows.

Google+ Has Highest Impact on SEO Ranking, Report Finds [Infographic]

Google+ Has Highest Impact on SEO Ranking, Report Finds [Infographic]Over the last year, enough data has been collected on the SEO ranking effect of Google+ to determine it is the most important factor in SEO ranking, a Searchmetrics report has found.

Adobe to Acquire Tag Management Firm Satellite

Adobe to Acquire Tag Management Firm SatelliteAdobe is set to bolster its tag management capabilities via the acquisition of a firm called Satellite, a division of Atlanta based Search Discovery, the Atlanta Business Chronicle reported.

LinkedIn Company Page Analytics Rolls Out

LinkedIn Company Page Analytics Rolls OutOrganizations looking to take advantage of the growing army of LinkedIn users have a new tool to track engagement and follower demographics on Company Pages.

Aggregate Knowledge Report Finds Social Reaching Best Audiences

Aggregate Knowledge Report Finds Social Reaching Best AudiencesSocial media visitors appeared to be the best kinds of targets for marketers and advertisers in Q2, an Aggregate Knowledge report has found, a trend that has now been ongoing for three quarters in a row.

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