Web Cms News & Articles

InsideSales.com, a provider of a Saas-based sales force automation platform, has completed a round of funding totaling US$ 4 million. The company says it will put the money toward accelerating growth into enterprise markets and developing predictive analytics capabilities.

Digital marketing is being disrupted. New technologies, including social media, and increased consumer sophistication are requiring digital marketers to rethink how they engage their audiences.

As detailed in CMSWire's August 8th webinar, “Rethinking Web Engagement - Leading with Content Marketing,” by changing their approach to a content- and journey-centric marketing strategy, marketers can weather this change and distance themselves from the competition.

Read on for a recap of the webinar content and to access the full recording of the event.

Now that customers routinely rely on many sources of information and discuss brands with each other online before engaging with the brands themselves, the rules of customer engagement have changed. But as a new e-book from Sitecore, “Engaging with the Empowered Consumer: Tips for the E-Marketer,” explains, these empowered consumers actually represent more value for digital marketers than ever before.

Last week we wrote about open source enterprise portal provider Liferay quietly launching a new app store, Liferay Marketplace. It seems the company has decided to make things official. Liferay has formally announced Liferay Marketplace to the world.

Content management is like having a garden. Everyone appreciates a beautiful garden, but few want to toil in the heat that makes it all possible.

Ektron announced a new partnership today with the Internet marketing company HubSpot. Good news for Ektron customers who want an all-in-one customer experience solution.

Australian Web CMS vendor Elcom is expanding its US operations with a new office in San Francisco. The California location opens just 18 months after Elcom opened its first North American office in New York City.

Accrisoft Corporation is releasing version 8.0 of its Freedom Web CMS aimed at building and managing dynamic, database-driven websites. Freedom 8.0 includes upgrades to the user interface as well as to email marketing, statistics and file management.

Eloqua Ltd., a privately held provider of marketing automation software, became a publicly traded company today on the NASDAQ exchange under the symbol ELOQ.

The company’s IPO offered 8 million common shares at $11.50 each, which at the time of publishing were up 13% to $13.08. Eloqua is challenged in the marketing automation space by the likes of Act-On, Aprimo, Marketo, Net-Results, SilverPop and others.

The philosophy of responsive design represents the future path of multi-touchpoint Web design, according to a new report from Forrester. “Understanding Responsive Design” advises that while the road to responsive design contains its share of bumps, the destination is worth the effort.

It's here, the public preview of SharePoint 2013 and guess what? Microsoft has made some significant enhancements to its web content management capabilities. But is it enough? Is SharePoint really a serious WCM contender? That's our question for this discussion point. Here's what the experts said.

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don’t hesitate to add your event to the list. (You can view the full calendar here.)

August belongs to SharePoint at CMSWire. This month, we’ll examine SharePoint from many different perspectives. But before we do, what is SharePoint? If you had to conceptualize it, what would it look like? What characteristics would be highlighted?

Web CMS vendor Telerik is adding enhancements including support for ASP.NET MVC (model view controller) and the Razor rendering engine, as well as a redesigned email campaign management tool, to the new version 5.1 of the ASP.NET-based Sitefinity CMS.

Welcome to the July 2012 installment of our what's coming from the open source projects in the next month. If you feel that your project was left out, we invite you to email us at pr@cmswire.com to have a project representative added to the list of people we contact for updates.