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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

News
The NiCE World 2026 main stage at the Walt Disney Dolphin Resort in Orlando, featuring large LED screens displaying contact center agents at work, flanking the illuminated NiCE World logo. Philipp Heltewig, Chief AI Officer at NiCE Cognigy, is visible on the right screen delivering his keynote address.
NiCE Launches Dedicated AI Innovation Lab to Push Agentic CX to Enterprise Scale
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News
Adobe Inc. corporate headquarters in downtown San Jose, south San Francisco bay area, Silicon Valley.
Adobe Launches CX Enterprise Coworker Agent
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Editorial
Close-up of decorated chocolate cupcakes displayed on a mirrored serving tray. The cupcakes feature pale pink icing with green accents, delicate flower decorations and piped names in pink frosting, creating a festive and personalized dessert presentation.
How AI Personalization Builds Trust — Until It Doesn't
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Three hands hold up speech-bubble signs displaying different customer sentiments — happy, neutral and unhappy — against a soft blue background, illustrating customer feedback, opinions and experience measurement.
What Happens When Customer Feedback Feels One-Sided?
Kristina LaRocca-Cerrone, VP Analyst at Gartner, left, and Jay Wilson, VP Analyst at Gartner, present on stage at the Gartner Marketing Symposium/Xpo in Aurora, Colorado.
Gartner Warns Marketing Leaders: Competence Is the AI Trap
#FORRCX sign in the Gaylord Opryland Resort and Convention Center in Nashville, Tennessee at the Forrester North America CX Summit.
Employee Experience Is Now a CX Variable — And Most Brands Are Failing It
A worker wearing a high-visibility safety vest and hard hat stands in front of an open industrial control cabinet inside a modern facility, inspecting electrical systems and infrastructure equipment. Metal cable trays, utility panels and safety equipment are visible throughout the clean industrial environment.
The Next CX Leaders Will Build Systems, Not Just AI
Large PEGA logo mounted on a wood-paneled office wall, featuring the company's white horse-head emblem with a teal accent above bold white lettering. Blurred plants frame the foreground of the modern corporate workspace.
Pega Launches Pega Customer Engagement Studio for Marketers
Man trying on shoes.
What Larry Joltin, the $500K Shoe Salesman, Can Teach You About Customer Experience
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Articles Tagged "Paperthin"

Feature
Article
Customer Experience
5 More Education-Focused Web Content Management Platforms
Feature
Article
Customer Experience
A Look Back at Content Management 2012
Feature
Article
Customer Experience
PaperThin Summer 2012 Release Goes Social, Adds More Google Analytics
Feature
Article
Jobs
Recession Relief: New Job Openings at Laserfiche, Alfresco, Squarespace, Twitter, PaperThin, Intel and Zynga (2-Aug-12)
Feature
Article
Jobs
Recession Relief: New Job Openings at Liferay, Apple, Amazon, Oracle and PaperThin (17-May-12)
Feature
Article
Customer Experience
PaperThin's CommonSpot Web CMS Adds Video Deployment by Brightcove
Feature
Article
Customer Experience
PaperThin Targets Marketers with Context Rules, Google Analytics
Feature
Article
Tips & Tricks
Recession Relief: New Job Openings at Yammer, Telligent and Squiz (15-Dec-11)
Feature
Article
Web CMS
PaperThin Moves WCM to the Sky with CommonSpot Cloud
Feature
Article
Web CMS
PaperThin CommonSpot 6.0: New UI, Community Features
Feature
Article
Enterprise CMS
KMWorld's Top 100 Has 'Tude in Spades
Feature
Article
Web CMS
PaperThin Reports Growth, Talks About Future
Feature
Article
Web CMS
2009 Web CMS Report From CMS Watch Has Arrived
Feature
Article
Web CMS
PaperThin Brings CommonSpot 5.0 Into the Fold
Feature
Article
Web CMS
CMS Players in KMWorld Top 100 Companies
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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