Latest Articles by Allen Bernard

Feature
Article
Customer Experience
10 Guaranteed Ways to Improve Customer Satisfaction
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Article
Digital Experience
What Defines Customer Data Today?
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Article
Digital Marketing
How to Understand What Your Customers Do and Why They Do It
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Article
Ecommerce
Hybrid Sales Teams: The Glue That Fuels Profitability and Market Share Growth
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Article
Customer Experience
3 New(ish) Ways to Think About Customer Loyalty
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Digital Experience
WebOps: Enhancing Web Experience and Streamlining Complex Systems
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Article
Customer Experience
AI in Ecommerce: True One-on-One Personalization Is Coming
Feature
Article
Digital Marketing
The Psychology Behind Autoplay Ads
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Customer Experience
How to Choose the Best Chatbot for Your Business
Feature
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Digital Marketing
Using First-Party Data to Build Trust With Your Customers
Feature
Article
Digital Marketing
How Human Insight Enhances AI-Driven Marketing Personalization
Feature
Article
Digital Marketing
Marketing Budgets Remain Strong Amid Economic Uncertainty
News
Article
Digital Marketing
Shopify and Google Cloud Team up to Enhance Ecommerce With AI-Driven Search
Feature
Article
Digital Marketing
Find Your Niche: Top Marketing Associations by Specialty
Feature
Article
Digital Experience
ChatGPT and Generative AI: Just Another Tool in the Creative Toolchest?
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Digital Experience
ChatGPT and Generative AI Not Replacing Copywriters... Yet
Feature
Article
Customer Experience
Understanding Customer Relationship Management (CRM): The Basics and Beyond
Feature
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Digital Experience
Journey Through Time: How Chatbots Have Evolved Over the Decades
News Analysis
Article
Digital Marketing
Fallout From Meta GDPR Ruling Limited — for Now
Feature
Article
Digital Marketing
For Real? Which Half of My Marketing Budget Is Wasted?
Editorial
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Content Marketing
SEO Insights: Are You Smarter than a Search Engine?
Editorial
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Content Marketing
How to Measure the Effectiveness of Your Content #CMWorld