Latest Articles
In this week's digital workplace news roundup, Xerox and HP get close, Slack outlines its position against Microsoft and Google brings its Assistant to G Suite.
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A lot of buzzwords come up when considering technology for a digital transformation. Asking these questions will help uncover if they'll really deliver for you.
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Digitally native and DTC companies know better than most that delivering consistency and engagement is critical to converting customers.
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Even the strongest customer experience program is put to the test during the holiday season. Here are some tips to prepare.
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When you compare the "Blade Runner" version of 2019 Los Angeles with today's, it can be hard to pick out which is the dystopia.
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While many U.S. organizations are still struggling with GDPR, most agree on it's importance and that data privacy is becoming a competitive differentiator.
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Sprinklr acquires Nanigans' social business, Episerver, Terminus each name CEOs, Amperity CDP releases 'Parallel Environment' and other CX News.
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“OK Boomer” in this context is a rejection of the way the IT industry operates, especially the VC-fueled, growth-at-all-cost revenue model.
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When organizations rely too heavily on their coding teams to plan and develop applications, this can limit the points of view represented in the final product.
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It’s not too early to think about augmented collaboration strategies — where could augmented reality improve your day-to-day operations?
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Just because we know a lot about customers doesn’t mean we have to show that we do, or use every data point in every exchange.
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Welcome back to our monthly roundup of news, partnerships, releases and bug fixes from the world of open source CMS.
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SMS marketing is growing, and marketers need to know the dos and don'ts of text message marketing as they head into 2020.
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Email campaigns offer some distinct advantages over social media campaigns when it comes to matching message to audience.
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What implications will the flashy emerging consumer technologies of today have for the B2B users of tomorrow?
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Many marketing teams are turning to CDPs to aggregate vast amounts of data and deliver their hyper-personalization strategies. But is a CDP really necessary?
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The Hierarchy of Customer Experience is one way to illustrate the spectrum of how customers engage with a brand while traversing the customer lifecycle.
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Next year, the use of public cloud by enterprises will explode, according to recent Gartner data. Here we examine why.
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Data from Adobe and Salesforce show Black Friday and Cyber Monday once again set records. Ten takeaways marketers can use to improve their online campaigns.
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How would you respond if you found out an employee automated the bulk of their work? Your reaction says a lot about the health of your company culture.
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