Latest Articles
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4 CDP Case Studies: AgilOne, Arm Treasure Data, BlueConic, Lytics
How are businesses using customer data platforms? We caught up with four CDP providers to hear about recent case studies.
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What to Expect at Mobile World Congress 2020
Mobile World Congress 2020 will return to Barcelona in late February to explore 5G, artificial intelligence, the fourth industrial revolution and more.
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Building Blocks of a Digital Transformation Maturity Model
Digital transformation is the process, the investment and the commitment organizations need to undertake to remain competitive, relevant and viable.
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Dear Business Leaders: Stop Treating People as Data
Digital innovation hasn’t changed the need for a business to relate to people as people.
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Why Your Business Should Be Considering ECM In The Cloud
Currently there are ECM problems prompting businesses to move from legacy tech to more modern alternatives, like CCM or cloud services. Here's why.
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Platinum Equity Acquires Centerfield, LogMeIn Launches Marketplace, More News
eZ Systems acquires ecommerce software from Silver.solution, Platinum Equity acquires Centerfield, LogMeIn launches GoTo Marketplace and more CX news.
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What's Behind Facebook's Workplace on Portal Release?
Facebook is bringing its Portal video display hardware to the office with the introduction of a dedicated Workplace app. Here's why.
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Understanding User Intent: The Key to Transforming Data Privacy Policies
Creating a pervasive culture of security and privacy within your organization requires understanding why and how employees are engaging with data.
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2020: The Beginning of the End of the Wild West of Data
In 10 years, we’ll look back at 2020 as the beginning of the end of the wild west of data.
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Data for the Sake of Data Is Useless: Rethink Your VoC Approach
Marketers must expand beyond a quick check-box survey to truly understand how their customers feel.
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Why CEOs Should Get to Know Their Employees
Senior management is a crucial attribute for building company cultures and values. Which means it's time for CEOs to stop operating from the shadows.
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Managing Your Martech Stack in a World of Constant Flux
Today we catch up with companies who are managing their martech stacks to gain insights on how they try to take advantage of their tool sets.
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Getting Started With Voice User Interface Design
Voice interactions can provide richer experiences for customers or be a source for frustration. Some tips on designing VUIs that work.
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Customer Trust: Are We Experiencing an Existential Crisis?
'Trust is a key element in the overall customer experience. Brands that cannot provide a high level of trust cannot provide a high level of CX.'
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Collaboration vs. 'Design by Committee' or 'Democratization'
How do we define collaboration vs. design by committee or democratization, and what are the differences between them?
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Modernizing Legacy Tech: Big Bang or Piecemeal?
Organizations big and small have been struggling with approaching modernization within their IT environments. There is no one correct approach to the problem.
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Is Your Business Producing Wasted Content?
Content is everything for many organizations, but many seem to be creating wasteful content that doesn't service the needs of their audience.
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Is Technostress Holding Back Technology Adoption?
As enterprises try to assess the impact of digital transformation, concern that technology overload is causing too much stress on the workforce grows.
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10 Years of Progress in the GRC World
Thankfully, most practitioners have moved on to focus on those elements of GRC that are meaningful to them rather than trying to implement software for “GRC.”
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The CCPA Provides an Opportunity for Competitive Gains in Customer Experience
The CCPA provides an opportunity to differentiate your business in one of the key drivers of loyalty: trust.
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