A Look at Prescriptive Analytics and The Value They Can Deliver
Channels
Customer Experience
CMSWire's customer experience (CXM) channel gathers the latest news, advice and analysis about the evolving landscape of customer-first marketing, commerce and digital experience design.
Getting Started with Customer Experience
Digging Deeper into Customer Experience
People Covering Customer Experience
Michael Mathias
As chief executive officer of digital agency Whereoware, Michael Mathias leads Whereoware’s strategic vision and culture of innovation, comprehensive digital marketing, and flawless performance. Mathias comes to Whereoware with an...
Lesley Harrison
Lesley is a technical writer and open source software enthusiast with a passion for all things "data". She has been online since the days of BBSes, and still enjoys learning...
Brad Beumer
Brad leads UiPath's customer experience and contact center practice for the Americas and evangelizes UiPath’s platform for customer experience and contact center automation. Brad’s built two CRM consulting practices from...
Gabrielle Rodgers
Gabrielle Rodgers is an editorial intern for Simpler Media Group, joining the team in the fall of 2021. Gabrielle is currently a digital media major at Elizabeth City State University...
Dom Nicastro
Dom Nicastro is a Boston-based senior reporter at Simpler Media Group, publisher of CMSWire and Reworked....
Ramon Icasiano
Ramon Icasiano is chief customer officer at Pathlight, a realtime performance management (RPM) platform. He’s an award-winning, 20+ year CX industry leader and visionary, whose experience spans many industries with...
Tobias Komischke
Tobias Komischke, PhD, is a UX Fellow at Infragistics, where he serves as head of the company’s Innovation Lab. He leads data analytics, artificial intelligence and machine learning
Eddie Accomando
Eddie Accomando, XM Scientist at Qualtrics, is an applied anthropologist who has 25 years of experience in the design, deployment, and maintenance of enterprise-wide CX programs. A strong methodological focus...
Inge De Bleecker
Inge is a customer and user experience leader, consultant and author who helps companies create great experiences across the customer journey with a focus on conversational experiences. Inge established and...