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Customer Experience

CMSWire's customer experience (CXM) channel gathers the latest news, advice and analysis about the evolving landscape of customer-first marketing, commerce and digital experience design.

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Why Medallia

Stay engaged so customers stay with you. Medallia provides the Customer Experience platform that drives loyalty and growth in a changing world.

Discover the customer experience and employee experience platforms that allow you to meet the ever changing expectations in live time.

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People Covering Customer Experience

Ben Schwartz

Ben Schwartz

Ben Schwartz is a senior at Ohio University's E.W. Scripps School of Journalism with a concentration in public affairs. Schwartz reported on Ohio's state legislature as a fellow in Columbus, Ohio....

Eddie Accomando

Eddie Accomando

Eddie Accomando, XM Scientist at Qualtrics, is an applied anthropologist who has 25 years of experience in the design, deployment, and maintenance of enterprise-wide CX programs.  A strong methodological focus...

Dom Nicastro

Dom Nicastro

Dom Nicastro is a Boston-based senior reporter at Simpler Media Group, publisher of CMSWire and Reworked....

Scott Clark

Scott Clark

Based in Columbus, Ohio, Scott has been involved with the IT industry since Al Gore invented it, first working as webmaster for his hometown's first ISP, then moving on to...

Gabrielle Rodgers

Gabrielle Rodgers

Gabrielle Rodgers is an editorial intern for Simpler Media Group, joining the team in the fall of 2021. Gabrielle is currently a digital media major at Elizabeth City State University...

Phil Britt

Phil Britt

Phil Britt is a veteran journalist who has spent the last 40 years working with newspapers, magazines and websites covering marketing, business, technology, financial services and a variety of other...

Brian Carlson

Brian Carlson

Brian Carlson is the Founder and President of RoC (Return on Content) Consulting, a digital content consulting and development firm. He has over 20+ experience as a digital leader and...

Tim Harnett

Tim Harnett

Tim is the senior manager of research and content for Simpler Media Group. In his role he writes content, market guides and data-driven research reports for all of SMG’s internal...

Ken Peterson

Ken Peterson

Ken has over two decades of experience in the marketing research, retail, technology, hospitality and transportation industries with a recent focus on financially linked business insights, SaaS deployments and CX...