Where Marketing Automation Fits in the DX Journey 
Channels
Marketing Automation
CMSWire's marketing automation channel gathers the latest advice, analysis and best practices related to marketing automation platforms, content marketing practices and related digital marketing strategies. Daily updates keep you informed of the latest marketing technology knowledge.
-
Marketing Automation, Beyond the First Hello
Marketing automation tools make a marketer’s life easier and improve the customer experience in many ways.
Continue reading... -
10 Ways the Adobe, Marketo Acquisition Will Impact Marketo's Users
Adobe's acquisition of Marketo is happening. But how will the space's biggest acquisition to date impact current Marketo users?
Continue reading... -
Adobe Acquires Marketo: Good Things Are Seldom Cheap
Adobe's $4.75 billion price tag for Marketo seems steep. A look at what the marketing automation buy brings to Adobe.
Continue reading... -
3 Daily Activities This B2B Marketer Can’t Do Without
How a thoughtful daily routine can make you better at your job.
Continue reading...
Getting Started with Marketing Automation
Digging Deeper into Marketing Automation
![Tell Me About ... Programmatic [Video]](/~/media/b92291befac342f9a468810f139d3945.jpg?w=322&h=239&hash=6F98A68727AD9C0038C7A81BE5A2722CD0163814)
People Covering Marketing Automation
David Roe
David is a full-time journalist based in Paris, who spends his time working between Ireland, the UK and France. A partisan of ‘green’ living and conservation, he is particularly interested...
Dom Nicastro
Dom Nicastro is a Boston-based staff reporter at CMSWire. The former editor-in-chief of a daily newspaper, he reports on a wide range of topics, including social business, digital asset management,...
Kaya Ismail
Kaya Ismail is a business software journalist and commentator with years of experience in the CMS industry. He is also the Founder of Wordify, a content marketing agency for software vendors....
Chelsea King
Chelsea King is a San Francisco-based Marketing Operations Coordinator at Simpler Media Group, a company that creates B2B publications (CMSWire), communities and events. She has a background with digital, email...
Terena Bell
Terena Bell is an independent journalist covering technologies like artificial intelligence, chatbots and natural language process, as well as, ADHD, translation, sex, and rural America. Before becoming a reporter, she founded two...
Nicholas McQuire
Nicholas McQuire is vice president, enterprise research and artificial intelligence research at CCS Insight. He has over 15 years' experience in enterprise technology advisory services, most recently as managing director...