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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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News Analysis
Sprinkr CEO Rory Read giving an address on stage with a Sprinklr logo behind him.
Sprinklr Reports 'Turning Point' Year as Customer Experience Reaches 'Inflection Point'
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Mozark logo against a blue background.
Mozark Raises $40M Series B for Digital Experience Testing
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News
Zendesk logo displayed on a smartphone screen in front of a blurred computer monitor showing the Zendesk customer service platform interface.
Zendesk Acquires Forethought for Self-Learning AI Agents
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Pug dog in a dog house. 
Embodied AI Is Changing Where Intelligence Lives in the Enterprise
Zendesk logo displayed on the exterior sign above the entrance of a company office building.
Kustomer AI Brings Automation to Zendesk Helpdesks
Customer service team members working at computers in an office contact center, collaborating while reviewing notes at their desks.
CallMiner Adds AI Classifiers & Custom Summaries to CX Platform
Damaged brick building corner with cracked masonry and exposed foundation bricks, illustrating a fragile structural layer beneath the surface.
The Integration Problem Quietly Breaking Your Customer Experience
In an image generated by AI, a humanoid robot setting up a contact center cubicle, placing a framed photo of a robot family on the desk while other robot agents work at computers in the background.
Anthropic Finds Customer Service Reps Among Jobs Most Vulnerable to AI
AVOXI dashboard interface showing international virtual phone numbers, local DID management and a TrueLocal number selection panel, illustrating the company’s Trusted Outbound Voice launch for AI-driven caller ID and spam-label prevention.
AVOXI Launches Trusted Outbound Voice to Fight Spam Labels
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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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