Feature
Social Business
It's Great to Learn from Your Mistakes, but It's Better Not to Make Them
As Chief Strategy Officer, Chris Morace is responsible for turning Jive's vision for Social Business into tightly aligned execution across departments. Additionally, he leads Jive's thought leadership platform, analyst relations, and partner ecosystem.
Chris joined Jive Software in October 2007 and led Jive's product strategy and delivery for several years. Under his direction the company became the industry-recognized leader in Social Business Software by all of the major analysts. He has an 18-year track record for building high-growth, high-value businesses in the technology sector. Prior to joining Jive, Chris held executive positions including Vice President of Research & Development at Mercury Interactive, (acquired by Hewlett Packard) and Vice President of Product Development at Kintana. Chris is a recognized thought leader on social business topics and is frequently called upon as a speaker and advisor. He holds a B.S. in Biological Sciences from Stanford University. He currently lives in the Bay Area with his wife and two children.