Derek Martin is a seasoned expert in digital transformation, marketing technology and customer engagement with over 20 years of experience delivering go-to-market products and experiences. He is the founder and lead consultant at Perform Solutions LLC, helping clients realize their growth potential. He has held leadership roles in strategy, marketing, sales, operations and technology with global organizations including American Express, MetLife, Laureate Education, The International Rescue Committee, and the United Nations
Derek frequently geeks out on customer experience, AI, Martech, and data topics. His articles have been featured in Adweek and CIO Review and he has been a featured speaker for Consero, LoyaltyUSA, IQPC, NetFinance, and CustomerContactWeek conferences.
Derek holds an MBA in Finance from the University of Michigan, Ross and a BS from Skidmore College. He is an avid agile practitioner and SAFe certified Scrum Master and Business Owner. A Returned Peace Corps Volunteer who served in Senegal, he continues to mentor and advise young professionals and community-based organizations like ScareYourSoul.com and WholePhonics.com. He has also served on boards with the Rutgers Center for Innovation Education and Professional Association for Customer Engagement (PACE).
When not leading digital innovation or mentoring upcoming leaders, Derek enjoys the outdoors, surfing and playing drums in local dad-bands. Follow Derek on LinkedIn for thought leadership and updates in the evolving martech and digital transformation landscape.
