• About Us
  • Editorial Calendar
  • IMPACT Awards
  • CX Decoded Podcast
  • Press Releases
  • Product Directory
  • Advertise Here
  • Become a Contributor
Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

Editorial
A stylized white robot performs a karate-style pose, raising one arm while holding a glowing blue baton against a dark, minimal background.
7 AI Competencies Marketers Must Master in 2026
Read now
Editorial
A muddy off-road vehicle stuck in deep mud as a person wearing a helmet and muddy clothes pushes against the front wheel, struggling to free it from a waterlogged trail.
A Practical CX Leader’s Guide to Breaking AI Paralysis
Read now
Editorial
Plush teddy bear wearing a blue shirt and a call center headset, seated against a bright blue background, representing customer support or contact center service.
What Contact Center Operations Reveal About Your Customer Experience
Read now
White dog sitting alone at a roadside bus stop, facing the street, with trees and greenery in the background on an overcast day.
The AI Content Reset: What B2B Marketers Must Stop and Start in 2026
Person standing outdoors in snowy conditions, wearing dark winter boots and pants, holding a black plastic trash bag filled with household waste.
10 Marketing Leaders on What Stays, What Goes and What Scales in 2026
A large Nasdaq digital billboard in Times Square congratulates Parloa on its $120 million Series C funding round and $1 billion valuation, surrounded by other illuminated advertisements and high-rise buildings.
Parloa Raises $350M for Enterprise Customer Experience
A person in business attire sits on a concrete ledge holding a wallet, with a cardboard box of office items placed beside them on the sidewalk.
Why Most CMOs Fail Long Before the Exit Interview
Hand sketching website wireframes on paper, showing page layouts, content blocks and navigation elements during the design planning process.
Framer Expands On-Page Editing With Drag-and-Drop Localization
Close-up of a Duracell car battery installed in a vehicle engine bay, showing the battery terminals, wiring, and surrounding engine components.
Fully Charged: How Duracell Transformed Its Digital Presence with Webflow and Edgar Allan
Latest CoverageWebinarsResearchIMPACT AwardsCMSWire TVPodcastsEvents CalendarEditorial CalendarAdvertising

Latest Articles by Eric Anderson

Feature
Article
Enterprise 2.0
Web 2.0: Have a Strategy Before You Implement
Feature
Article
Enterprise 2.0
Sensible IT: Using Collected Data
Feature
Article
Web Content
Credibility and Integrity in the World of Web 2.0
Feature
Article
Tips & Tricks
<em>Are We There Yet?</em> Making the Change to Open Source
Feature
Article
Featured Articles
Sensible IT: Knowing What You Have -- The Wise Audit, Automatically
Feature
Article
Industry News
Java Server Market Share Ain't What You Think
Feature
Article
Featured Articles
Sensible IT: How to Find the Needle in a Haystack
Feature
Article
Tips & Tricks
Us vs. Them: IT and Your Organization
Feature
Article
Industry News
Harnessing Web 2.0 for Political Transparency?
Feature
Article
Industry News
Setting the Standards: HTML 5 vs. XHTML 2
Feature
Article
Enterprise CMS
An Intro to Fiscal Responsibility -- IT-Style!
Feature
Article
Document Management
Obama vs the Office Tax; Takes Shine to Open Document Format?
Feature
Article
Records Management
Surprise! Guess Who's on the Hook for Data Compliance
Feature
Article
Enterprise 2.0
Business Blogging: To Blog or Not to Blog
Feature
Article
Web CMS
What is the Purpose of Documentation?
Feature
Article
Records Management
Compliance, Supportability and Simplicity, Oh My!
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Explore CMSWIRE
CMSWire TVCX Decoded PodcastCMSWire IMPACT AwardsCustomer Experience ResearchPurchase ReportsCMSWire Editorial CalendarState of Customer Experience ReportState of the CMO ReportBecome a CMSWire ContributorThe Wire (Press Releases)CMSWire Advertising & Sponsorship
Popular Articles
Google Unveils Gemini Enterprise for Customer ExperienceNRF 2026 Retail's Big Show: Major Victory for Human-Centered RetailAI and the Customer Journey: Finally Seeing the Forest and the Trees15 Marketing Certifications That Can Help You Earn a Better SalaryThe Top CES 2026 Highlights — and the CX Shift Hiding in Plain SightThe AI Content Reset: What B2B Marketers Must Stop and Start in 2026
Editorial Channels
AI in Customer ExperienceCustomer Data ManagementCustomer Experience PracticesContact CentersDigital Experience LeadershipDigital Experience StacksEcommerceHyper-PersonalizationMarketing AutomationVoice of the Customer
Join the Community

Not yet a CMSWire member? We serve over 5 million of the world's top customer experience practitioners. Join us today — unlock member benefits and accelerate your career, all for free.

fa-brands fa-linkedinfa-brands fa-blueskyfa-brands fa-x-twitterfa-brands fa-facebook
Published by Simpler Media Group, Inc.
Explore our Family of Brands
CMSWire Logo Square
Reworked Logo Square
VKTR Logo Square
Privacy|
Terms|
Contact|
Sitemap|
Advertising
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
fa-brands fa-linkedinfa-brands fa-blueskyfa-brands fa-x-twitterfa-brands fa-facebook
Privacy|
Terms|
Contact|
Sitemap|
Advertising