Editorial
Digital Experience
The GDPR and Plain Language: What You Need to Do to Comply
Fergal McGovern is the Founder and CEO at VisibleThread. Fergal’s mission is to make business communications clearer. Coming from an IT delivery background he experienced how poorly written content caused confusion and disengagement, wasting time and money throughout commercial and government organizations. It leads to poor customer (citizen) engagement and misunderstandings between stakeholders. Fergal founded VisibleThread in 2008 to tackle this issue. Using AI and natural language processing, the company’s tools automate and improve language quality and clarity. VisibleThread Readability, a free tool for testing content, is available here: https://www.visiblethread.com/