Feature
Customer Experience
Put Your Best Foot Forward: Get Smart About User Experience
Greg Zapar is the Digital Experience Strategist & UX Design Director at Wire Stone, an independent digital marketing agency for global Fortune 1000 brands. For Wire Stone and in other senior agency roles, Greg has led business strategists, UX designers, technologists and client teams in creating digital experiences for enterprise clients including HP, Boeing, Kellogg's, Best Buy, Kia Motors, Zappos, and Qualcomm across a variety of digital channels. He is also a featured UX speaker and panelist, start-up founder, and customer experience evangelist with expertise in information architecture, UX design, UI, solution architecture and multi-channel experience design.