Jared M. Spool

Contributing Author

Reporting from

Boston, MA

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Customer Experience, Digital Experience

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I've run one of the foremost think tanks in design and user experience. Specialties: Design, User experience, Usability, user interface design, think tank management

Jared’s Recent Articles

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Web Experience

WEM: Three Important Benefits of Personas

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Web Experience

Baking Social Interfaces into Your Design

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Web Development

The Essence of a Successful Persona Project

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Web CMS

Web Apps: Where Business Needs and User Needs Collide

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Web Content

Spending Quality Time with Your Search Log

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Web Content

Three Perils with Search Landing Pages