Jessica Jacobs - Profile

Through continuous learning and collaboration, Jessica is dedicated to shaping the future of digital marketing and empowering others to join her on this transformative journey. With a wealth of experience in leading global organizations, Jessica has mastered the art of driving entire life cycles of digital transformations and customer 360 activations. From crafting strategic visions to execution, Jessica thrives on optimizing customer journeys and pushing boundaries in the digital landscape.

Jessica’s Recent Articles

Editorial

Digital Marketing

Customer Data Is a Strategy—Not a System Problem

Editorial

Digital Marketing

Future-Proof Marketing: Build a Data-Driven Marketing Strategy for 2025

Editorial

Customer Experience

The Data Privacy Toolkit: First Steps Toward a Privacy-Centric Future

Editorial

Customer Experience

Crafting Personalized Marketing Experiences for the Privacy-Conscious Consumer