Editorial
Digital Marketing
Inside the New Digital Strategy Playbook: What Smart CMOs Do Differently
Kaloyan Gospodinov is a marketing expert, entrepreneur, and startup advisor with extensive global experience in business development, growth, and digital strategy for more than 10 years. He has achieved notable successes in his career, including generating over 1 million app downloads, building a six-figure Amazon FBA venture, and managing a cryptocurrency project valued at over $1 million. Kaloyan has founded and led multiple ventures; he advises Scailyte, a Swiss biotech company, runs Aezir, a London-based marketing agency focused on helping businesses scale, and is the Chief Marketing Officer at KBWEB Consult, an IT company specializing in Adobe Experience Cloud technologies, such as AEM Sites and AEM Assets. In addition to his hands-on business experience, Kaloyan is an Entrepreneur Leadership Network contributor who has published thought leadership articles on Entrepreneur.com. He is known for a practical, actionable writing style that blends strategic insights with real-world execution, providing readers with guidance they can implement. Above all, he is passionate about empowering entrepreneurs and business leaders to pursue their dreams and turn innovative ideas into reality.