Loren Weinberg

As Senior Vice President of Marketing and Product Management, Loren Weinberg is responsible for FatWire’s global corporate strategy, corporate marketing, product marketing, and product management. Loren joined FatWire in September 2007. A strategy and marketing expert, Loren possesses 15 years of IT industry experience in corporate strategy, product marketing, product management, and software sales strategy. Prior to FatWire, she played a significant role in the successful definition and implementation of CA Inc.’s (NYSE: CA) global product strategy. As Vice President, Senior Technology Strategist, Loren drove strategy definition and positioning across the company’s vast portfolio of software products. She served as a key corporate-level spokesperson, leading briefings with industry analysts, customers, partners, and press – influencing millions of dollars in product sales. As Vice President, Sales Strategy and Operations, Loren was instrumental in developing go-to-market strategies for key geographical markets, positioning the company for growth. Prior to CA, Loren worked at Mainspring, Inc. (IBM Global Services) as an eBusiness strategy consultant for Global 1000 clients, and at Fidelity Investments as a systems analyst for the development of business-critical software applications.