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Nate is director of product strategy at Sitecore. During his 15 years in marketing technology he has worked closely with leading global companies to build online brands including MLB, Hotwire, Autotrader, Bank of England and ING Direct-France.
He is passionate about addressing the needs of digital marketers with experience management, online commerce, behavioral marketing and analytic intelligence solutions. Nate has participated in many discussion panels and speaking engagements on topics including marketing technology, analytics, ecommerce and customer experience management. Follow Nate on Twitter @NateBarad or his blog, CaffeiNated.