Editorial
Digital Marketing
How Retailers Can Elevate Marketing and Messaging to Ring in the Revenues
Peggy Anne Salz is one of the most influential and compelling speakers in the mobile marketing space. As the chief analyst and founder of MobileGroove — a top 50 ranked destination providing strategic content marketing to the global mobile industry and mentoring and consulting to tech start-ups — Peggy is recognized as one of the leading experts shaping the mobile world.
As a writer, analyst, consultant, and in-demand online talent, she produces webinars, podcasts, and video shows to educate brands and marketers on the latest trends in mobile and app marketing, customer engagement and experience, and help companies navigate the complex landscape.
She is also the Chief Content Officer of the MMA Germany (Mobile Marketing Association), where she shapes the content and narratives that highlight the marketing excellence of brands and businesses in Germany and across Europe.
Peggy is also a nine-time author about mobile and how it impacts every level of society. She is also a guest contributor for a variety of leading media outlets, where she shares her insights into CX innovation, business transformation, and how brands and marketers can grow through building trust and driving loyalty. She’s a native of Pittsburgh and now lives in Cologne, Germany.