Bloomreach: The Edge Summit London 2025

What You’ll Learn

The Edge Summit Expert Experience will take place September 23–24, 2025 at The Londoner, 38 Leicester Square, Westminster, London. The event is designed for practitioners working in ecommerce marketing and customer engagement.

The program combines morning keynotes and product launches with afternoon hands‑on technical sessions workshops and peer‑led panels. Attendees will also have access to the Expert Hub offering 1‑to‑1 time with Bloomreach product and consulting specialists.

Event Themes: The Edge Summit Expert Insights

  • AI‑powered customer engagement—practical for marketing technologists product owners and ecommerce strategists focused on deploying agent‑based AI.
  • Hands‑on AI implementation—relevant to digital practitioners and platform architects building AI features within customer experiences.
  • Peer‑led learning and problem‑solving—useful for analysts and managers seeking real‑world case studies and technical discussions.
  • Expert sessions and mini‑consulting—beneficial for product and solution engineers seeking direct feedback on implementation challenges.

Edge Summit Target Personas: Who Should Attend

  • Marketing technologists and platform architects responsible for implementing AI solutions.
  • Ecommerce strategists and digital product managers overseeing customer experience tools.
  • Analytics and data science leads exploring opportunities in agent‑based AI.
  • Consultants and solution engineers advising clients on AI‑driven commerce platforms.

Bloomreach Product Offerings

  • Bloomreach Experience (brX): composable DXP with headless CMS search merchandising API‑first framework for cross‑channel digital teams.
  • Bloomreach Engagement: multichannel messaging suite with segmentation journey automation real‑time customer profiling and analytics.
  • Bloomreach Discovery: AI‑driven commerce search and recommendations solution with autocomplete merchandising and ranking control.
  • Bloomreach CDP: unified customer data platform ingesting behavioural transactional events to enable real‑time profiles and activation.