The Customer Relationship Management Conference CRMC Chicago 2025

The Customer Relationship Management Conference (CRMC) 2025 will take place from June 4–6, 2025, at the Hilton Chicago. The event gathers retail and consumer-facing brands to share strategies in customer loyalty, experience, and digital transformation.

Attendees will hear brand case studies, participate in breakout sessions, and engage in peer-to-peer networking focused on evolving CRM practices. The program emphasizes actionable insights and cross-industry collaboration across marketing, technology, and operations teams.

CRMC 2025 Themes

• Customer Loyalty Strategy: Insights into building and scaling loyalty programs across digital and physical channels for CRM leaders and loyalty strategists.
• Omnichannel Engagement: Best practices for integrating digital, mobile, and in-store touchpoints for marketing operations and digital leads.
• Marketing Analytics and Data Use: How customer data is used to improve personalization, segmentation, and campaign ROI; relevant for data scientists and marketing analysts.
• AI and Automation in Marketing: Exploring how artificial intelligence and workflow automation enhance CX delivery and marketing performance.
• Retail Innovation and Technology Adoption: New tools and platforms shaping how brands interact with customers and deliver service.

CRMC 2025 Target Attendees

• CRM and loyalty program leaders responsible for engagement and retention strategies
• CMOs and senior marketing executives seeking peer insights and strategic direction
• Marketing technology and operations leaders focused on implementation and ROI
• Data and analytics professionals advancing customer intelligence and personalization

CRMC Products and Services

• Annual retail CRM conference featuring case studies, panels, and networking opportunities designed for senior marketers and customer experience leaders.
• Brand speaker program that showcases CRM initiatives and marketing innovation across retail categories.
• Marketplace access featuring marketing technology providers across analytics, loyalty, personalization, and omnichannel engagement.
• Peer-led workshops and executive roundtables focused on practical applications of CRM technologies and frameworks.

CRMC 2025 Sponsors

• Capillary Technologies: Loyalty management and customer engagement platform used by enterprise retail brands.
• Movable Ink: AI-powered content personalization platform supporting omnichannel campaign optimization.
• Cheetah Digital: Cross-channel customer engagement and loyalty marketing software for large consumer brands.
• Oracle: Enterprise marketing and CX cloud solutions across CRM, data, and analytics workflows.
• Wunderkind: Identity resolution and performance marketing platform for retail personalization at scale.