Latest Marketing & Customer Experience Leadership Reading(Page 207)

Online Community Managers Need Better Metrics to Prove Their Value

Salesforce Adds Einstein to Parts of the Service Cloud

8 Common Pitfalls of Influencer Marketing (and How to Avoid Them)

The Ideal Organizational Culture Champions Individuals and the Greater Good

Politics Are Taking a Toll on Workplace Productivity: Here's What to Do

Persado's Cognitive Content Engine Leaves No Marketing Word Unturned

Hootsuite Acquires AdEspresso; Launches Hootsuite Ads

How To Add Effective Messaging To Your Communication Mix

3 Customer Experience Success Factors That Will Shape Your Brand Strategy

When Personas Go Wrong or, The Search for 'Fluffy'

Enough Already About the Value of Content

Here's How to Maximize Ecommerce Sales Through Facebook in 2017

The Aha Moment That Taught Me What Customers Really Want

Why You Need to Use AI in Email Marketing Now

Where Customer Experience Is Going, We Don't Need Checkout Lines

The Expectations Game, or: How to Master the Performance Review Process

How Marketers Can Satisfy Customers, Google & Their Own Revenue Expectations

The Magic of Customer Data: How It Can Transform Your Business

Artificial Intelligence, Virtual Reality and the Future of Digital Marketing

Google Bites Into Apple in Global Top Brand Rankings

Leading Digital Transformation: Are You a Trailblazer or a Neophyte?

5 Rebranding Lessons From a CMO Who's Been There

For Dynamic B2B Marketing, Break Out of the White Paper Rut

Move Your Digital Marketing Forward with These 3 Steps

MailChimp Integrates Facebook Ads With Email Marketing

How to ACE Content Marketing in 2017

How to Know if Your Content Is Actually Useful (and What to Do if It’s Not)