Latest Marketing & Customer Experience Leadership Reading(Page 225)

SAP Aims to 'Care More, Do More' for its Customers #SAPPHIRENOW

How to Choose Between Optimization, Recommendation & Personalization

Acquired? 3 Tips to Preserve Your Tech in the Handover

SAP Targets Small Businesses with New Cloud Solution

Should You Allow Commenting on Your Blog?

Salesforce Readies Marketing Cloud for Lightning Platform

Salesforce Customers Lose CRM Data in 20 Hour Outage

7 Ways to Market to an 8-Second Attention Span

This Year's Marketing Mantra: Individualize

Close Your E-Commerce Sales with Content

Account-Based Marketing Lures Another Vendor & Other Tech News

5 Foolproof Ways to Create Trust & Keep Customers

Hack Your Way to Better Customer Experience

Ready, Set, Go: How Content Readiness Delivers

How Dull, Boring Industries Come Alive With Visuals [Infographic]

Making Sense of the Crazy MarTech Landscape #MktngNation

Marketo Reveals Platform Investment, ABM Offering #MktngNation

3 Techniques That Spark Customer Experience Success

SugarCRM Gets Sweeter With Improved Search, Tagging

The OpenText - HP Deal: You're Asking the Wrong Question

Digital Marketing Tech Falls Short for Most Enterprises

First Things First: Are Your Leaders Ready for Change?

Gartner Names Queens of CRM Customer Engagement

How to Drive Sustainable Loyalty and Customer Engagement

Align Your Structure, Vision and Culture for Growth

Data Is the Catalyst for Growth, Marketers Claim

Facebook for Marketers: Instant Articles, Bots, Branded Content