Latest Marketing & Customer Experience Leadership Reading(Page 79)

3 Basic Human Psychological Needs That Matter in Customer Experience

The Path to Excellence, Part 3: Culture Is No Accident

Getting Started With Customer Journey Management

Marketing Technology Expands as Composable Business Models Are Embraced

Heuristic Evaluation vs. Usability Testing: What’s the Difference and Which Should I Use?

IBM Unveils Software Suite, OpenAI Startup Fund Pledges $100M, More News

As Economic Headwinds Gather, Make Customer Experience Excellent

Choose the Right CX Technology; Earn Customer Loyalty

The Intersection of Public Relations and Customer Experience

Marketers Should Prepare to Abandon Third-Party Data Now

How Long Can Mark Zuckerberg Keep Up His Metaverse Bet?

Win-Win: Address Employee Experience for Better Customer Experience

Marketing Considerations on Product Discoverability

How Has Pandemic Thinking Affected VoC?

Adventures in TikTok Marketing

How Will the Whole World Metaverse Affect CX?

Measuring CX: Why You're Doing It All Wrong

If You Don’t Love Your Customers, Someone Else Will

Understanding Customer Insights Through Knowledge Graphs

Customer Experience in a Tube: London Transport Lessons Learned

The Path to Excellence, Part 2: Your CX Team's Strengths

Shutterstock Deepens OpenAI Partnership, Lytics Debuts Conductor, More CX News

3 Digital Marketing Tips in a Privacy-First World

Your Silos Are Showing in Your Customer Experience

Influencer Marketing Lessons Learned From Kanye West Fallout

Overlooking This Part of CX Is Costing You Revenue

Tales From the Crypt: Top 6 Customer Advisory Board Horror Stories