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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

Editorial
A stylized white robot performs a karate-style pose, raising one arm while holding a glowing blue baton against a dark, minimal background.
7 AI Competencies Marketers Must Master in 2026
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Editorial
A muddy off-road vehicle stuck in deep mud as a person wearing a helmet and muddy clothes pushes against the front wheel, struggling to free it from a waterlogged trail.
A Practical CX Leader’s Guide to Breaking AI Paralysis
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Editorial
Plush teddy bear wearing a blue shirt and a call center headset, seated against a bright blue background, representing customer support or contact center service.
What Contact Center Operations Reveal About Your Customer Experience
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White dog sitting alone at a roadside bus stop, facing the street, with trees and greenery in the background on an overcast day.
The AI Content Reset: What B2B Marketers Must Stop and Start in 2026
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10 Marketing Leaders on What Stays, What Goes and What Scales in 2026
A large Nasdaq digital billboard in Times Square congratulates Parloa on its $120 million Series C funding round and $1 billion valuation, surrounded by other illuminated advertisements and high-rise buildings.
Parloa Raises $350M for Enterprise Customer Experience
A person in business attire sits on a concrete ledge holding a wallet, with a cardboard box of office items placed beside them on the sidewalk.
Why Most CMOs Fail Long Before the Exit Interview
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Framer Expands On-Page Editing With Drag-and-Drop Localization
Close-up of a Duracell car battery installed in a vehicle engine bay, showing the battery terminals, wiring, and surrounding engine components.
Fully Charged: How Duracell Transformed Its Digital Presence with Webflow and Edgar Allan
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Articles Tagged "Birst"

Feature
Article
Analytics
Birst 6 Introduces Machine Learning to Its Networked BI Platform
Feature
Article
Information Management
Birst Expands Networked BI With Collaboration, Data Prep
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Article
Information Management
Birst Goes for Gold in Marketing Attribution
Feature
Article
Big Data
Birst & Tableau: The BI World May Not Be Dog Eat Dog
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Article
Big Data
Big Data Gets Big Money for Big Reasons
Feature
Article
Analytics
Your Data Is a Mess: Investors Pile Funds into BI
Feature
Article
Big Data
Did SAP Just Change the Game for Enterprise IT?
Feature
Article
Big Data
Will Salesforce's New Analytics Cloud Make Waves? #DF14
Feature
Article
Big Data
Will SAP HANA + Birst Blow Salesforce and Oracle Analytics Away?
Feature
Article
Information Management
Why It's Intelligent for Birst to Sit on HANA
Feature
Article
Information Management
How to Get Value from Your Business Data
Feature
Article
Information Management
8 Vendors Lead The Business Intelligence Market
Feature
Article
Big Data
Is the Big Data Backlash Real?
Feature
Article
Information Management
Gartner Business Intelligence, Analytics Magic Quadrant Breaks Down Mature, Varied Market
Feature
Article
Jobs
Recession Relief: New Job Openings at Edelman, Siteworx, Workday, Jive, AvePoint and Forrester (6-Dec-12)
Feature
Article
Jobs
Recession Relief: New Job Openings at Terremark, Appirio, Weebly, Airbnb and Red Hat (22-June-12)
Feature
Article
Information Management
Making the Decision Between On-Premises or SaaS Business Intelligence
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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Advertising