Feature
Digital Experience
7 Customer Data Platform Implementation Tips
Feature
Digital Experience
4 CDP Case Studies: Openprise, Tealium, Segment, mParticle
Editorial
Digital Marketing
Using a CDP as a CRM Misses the Point – and the Potential
Editorial
Digital Marketing
Sidestep Common CDP Traps With the Right Focus and Priorities
Feature
Customer Experience
6 Ways to Improve Your CDP Data Strategy
Editorial
Digital Experience
What Happens When a DXP Has a Customer Data Platform at Its Foundation
Editorial
Digital Experience
Surviving or Thriving? 4 Ways a CDP Promotes Business Growth in Critical Times
Editorial
Digital Experience
Beyond CDP or Bust: The Looming CDP Reality
Editorial
Digital Experience
Developing CDP Use Cases: A Guide for Marketers
Feature
Digital Marketing
Choosing a CDP? Don't Miss These Red Flags
Feature
Customer Experience
Will the CDP Industry See 70% Consolidation by 2023?
Feature
Customer Experience
Which Flavor of Customer Data Platform Is Right for You?
News Analysis
Customer Experience
7 Insights Into Salesforce's Acquisition of Evergage
Feature
Customer Experience
What's Under the Hood of a Customer Data Platform?
News
Customer Experience
Salesforce Acquires Evergage, CDP Industry Reached $1B in 2019 and More CX News
Feature
Customer Experience
What's the Road Ahead Look Like for CDPs?
Feature
Digital Experience
4 CDP Case Studies: Acquia, Arm Treasure Data, BlueConic, Lytics
Feature
Digital Experience
8 Tips for Cutting Through the Customer Data Platform Hype
Editorial
Digital Experience
Customer Data Platforms and Analytical CRMs Share the Same DNA
News Analysis
Customer Experience
8 Insights from Acquia's Acquisition of CDP Provider AgilOne
Editorial
Customer Experience
What to Expect From CX in 2020: 3 Accelerating Trends
Editorial
Digital Experience
Will the CDP Marketplace Consolidate in 2020?
Feature
Digital Marketing
Hyper-Personalization: Why a CDP Isn't Everything
Feature
Digital Marketing
Does Your Organization Need a Customer Data Platform?
Interview
Digital Experience
Micki Collart: 'Seek Ubiquity First,' Then Provide Consistency in Experiences
Feature
Customer Experience
What You Need to Know About Operational Customer Data Platforms
Feature
Customer Experience
Assembly, Activation and the Many Flavors of Customer Data Platforms