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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

Editorial
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Chief Clarity Officer vs. Traditional CX Leader: The Role Every Organization Needs in 2026
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Editorial
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Why 2026 CX Will Look Nothing Like Today
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Editorial
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Cyber Week 2025: The Rise of Agentic Commerce and the Surgical Shopper
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Two Gradial team members wearing branded baseball jerseys and caps stand at the company booth at Sitecore Symposium 2025 in Orlando, Florida. One smiles behind the counter while the other holds up a Gradial tote bag. The booth backdrop displays the Gradial logo and the tagline “Remove the friction, launch more campaigns.”
Gradial Raises $35M Series B to Scale Agentic Marketing Automation
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Which AI Path Will You Take as a Marketer?
CMSWireTV graphic titled “Biggest Moments of 2025,” featuring headshots of Season 2 guests: Sarah Kimmel of CMSWire, Daniel Thrall of Intuit, Jeff Harling of Zoom, and Uman Chan of The Vitamin Shoppe. Center panel displays “CMSWireTV: The Digital Experience — Season 2, Episode 11” with a play button.
The Digital Experience Show's Biggest Moments of 2025
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CX Has Entered the Age of Capital Discipline
Two SharpenCX team members stand at their booth during the Opkalla Tech Summit in Charlotte, smiling and wearing branded black polos with orange lanyards. Their display table features laptops, product materials and a monitor demoing Sharpen’s cloud CCaaS platform as attendees network in the background inside a brick-and-glass event space with large chandeliers.
SharpenCX-Ytel Deal Signals New Phase of Contact Center Consolidation
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Coveo Launches RAG-as-a-Service for AWS AI Agents
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Articles Tagged "China Louise Martens"

Feature
Article
Leadership
Whatever Happened to Your Company's Pre-Pandemic Plans?
Feature
Article
Customer Experience
Align Self-Service Customer Support With Every Stage of the Customer Journey
Feature
Article
Digital Marketing
How 4 Organizations Are Benefiting From Taking an Agile Marketing Approach
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Article
Digital Marketing
Mining for Content Gold: 6 Tips for Honing Your Interviewing Skills
Feature
Article
Digital Marketing
How to Overcome Common Agile Marketing Challenges
Editorial
Article
Digital Experience
Jonah Berger: Make Marketing Part of the Experience, Not an Interruption
Interview
Article
Digital Workplace
Jean-Marc Bellaiche: Use Behavioral Data for Customers’ Personalization, Privacy Needs
Editorial
Article
Digital Experience
Todd Unger: Look for Digital Leaders Who Are 'Productive Disruptors'
Editorial
Article
Digital Experience
Vitesh Radhakisson and Brian Warrick: Deliver Relevance and Value to Customers
Editorial
Article
Digital Experience
Brian Chaput: Think About ‘Who’ Not Just ‘How’ When Building Customer Experiences
Editorial
Article
Digital Workplace
Adit Moskovitch: Use Analytics in a More Meaningful Way Throughout the Digital Workplace
Interview
Article
Digital Workplace
Sara Pollard: Evolve to 'Stay Relevant' to Your Workforce's High Expectations
Editorial
Article
Digital Workplace
Troy Campano: Boost Employee Productivity with a 'Single, Simplified Experience'
Feature
Article
Digital Experience
Cinny Little: Align Around Your Customer Experience Metrics, Then Take Action
About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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