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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

News
PolyAI Agent Studio interface showing voice AI controls, safety filters, analytics metrics such as total calls and containment rate, and tools for building enterprise conversational agents.
PolyAI Raises $86M Series D for Enterprise Voice AI
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Wasn't NPS Supposed to Be All But Gone This Year?
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Editorial
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AI’s Biggest Problem in Digital Experience: It’s Mostly Cosmetic
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Two light-colored puppies nuzzle each other closely, their faces touching in a gentle, affectionate moment.
Customer Data Whispers, AI Answers: A New Playbook for 2026
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Why AI Alone Can’t Help Your Digital Experience Platform Evolve
A group of more than 15 Outset team members smiling and standing together in front of a stone-arch wine cave during an offsite celebration. The photo reflects how the team has grown from 12 people at Series A to over 30 at Series B, showcasing the diverse, world-class group building the company’s AI-moderated research platform.
Outset Raises $30M Series B for AI-Native CX Platform
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The Hidden Engine of Customer Loyalty? Your Contact Center
A series of wooden blocks with arrows showing different directional paths curving toward a round block with a flag icon, symbolizing shifting strategies and changing directions.
Digital Experience in 2026: Will Agentic AI Automation Shift the Marketing Tech Stack?
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Your Website Starts Losing Value the Day After Launch
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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, covers employee experience news and digital workplace news and gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, covers enterprise AI news and is home for AI-focused professionals building agentic AI, prompt engineering and enterprise AI skills, and tracking the top AI chip companies.

Join the Community
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