Marketing & CX LeadershipCMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered. FeatureStop Debating CX Metrics and Start Fixing What’s BrokenRead nowFeatureWhat's Ahead for Customer Experience Leaders in 2026?Read nowEditorialThe Metrics Are in Charge. Does Your Marketing Pay the Price?Read nowInvisible Personalization: The CX Advantage Customers Actually WantCustomer Experience Lessons From Classic Christmas MoviesTime to Reverse Engineer Your 2026 CX Strategy?AI-Powered Doesn’t Have to Mean Inhuman: Amplifying People, Not ComplexityThe Netflix-Warner Bros. Lesson Every Marketer Should StudySierra AI's $10B Valuation Marks a Turning Point for Conversational AIExplore the Marketing & CX Leadership Channel