Articles Tagged "Customer Data Platform Institute"(Page 2)

Twilio's $3.2 Billion Grab of Segment: What's Behind the Largest CDP Acquisition?

What Snowflake's IPO Signals for Cloud Customer Data Management

How a CDP Will Help Tame the Customer Experience and Marketing Beasts

Curiouser and Curiouser – Drawing the Line Between DXP and CDP

What Does the Arrival of Enterprise Players Mean for the CDP Market?

How to Plan SEO for Featured Snippets and Improve Your Customer Experience

7 Customer Data Platform Implementation Tips

Hybrid Marketing Marries the Online and Offline Worlds

4 CDP Case Studies: Openprise, Tealium, Segment, mParticle

Using a CDP as a CRM Misses the Point – and the Potential

Sidestep Common CDP Traps With the Right Focus and Priorities

6 Ways to Improve Your CDP Data Strategy

What Happens When a DXP Has a Customer Data Platform at Its Foundation

Developing CDP Use Cases: A Guide for Marketers

Choosing a CDP? Don't Miss These Red Flags

Will the CDP Industry See 70% Consolidation by 2023?

Which Flavor of Customer Data Platform Is Right for You?

7 Insights Into Salesforce's Acquisition of Evergage

4 CDP Case Studies: Acquia, Arm Treasure Data, BlueConic, Lytics

8 Tips for Cutting Through the Customer Data Platform Hype

Customer Data Platforms and Analytical CRMs Share the Same DNA

Hyper-Personalization: Why a CDP Isn't Everything

Does Your Organization Need a Customer Data Platform?

How Will Adobe and Salesforce CDP Announcements Impact the Industry?

Customer Data Platform Institute Helps Marketers Build the Single Customer View