Articles Tagged "Digital Marketing"(Page 57)

Demandbase Acquires Engagio, Acoustic Names New CEO and More News

Contemplating Laying Off Your CMO? You May Be Shooting Yourself in the Foot

Decisioning vs. Orchestration: What’s the Difference?

A Better Approach to On-Demand Video on LinkedIn

How to Better Communicate Analytics Reports While Working From Home

The Worst Way to Test Agile Marketing, and What to Do Instead

Hybrid Marketing Marries the Online and Offline Worlds

Where Omnichannel Experiences Get Stuck

What Oreos Can Teach You About Your Martech Spend

If You’re Trying to Control the Customer Experience, You’ve Already Lost It

Why Localized Content Is More Important Than Ever

The Blind Spot of DAM Vendor Selection

What COVID-19-Themed Commercials Show About Marketing in a Pandemic

How 3 CMOs Grapple With Budget Changes Due to COVID-19

Data Management May Sound Boring But It's Crucial for Marketing Success

ICYMI: Segmented Marketing Should Go the Way of Leg Warmers, More

Why the Time Is Right for Personalization

SaaS Marketers: Tap Into the Value of Tech Partner Programs

The '80s Called, They Want Their Marketing Strategy Back

Using a CDP as a CRM Misses the Point – and the Potential

Spotify Ad Studio Gives Marketers an in With Work From Home Customers

Sidestep Common CDP Traps With the Right Focus and Priorities

How Google Analytics Annotations Helps Keep Remote Teams on Track

Future-Proof Your Customer Experience Strategy for the 'New Normal'

What Separates Intent Data Success From Underwhelming Results? Actionability

What Marketers Should Do Now Instead of Sending Coronavirus-Related Emails

You Can Reduce Marketing Expenses While Improving Business Performance. No, Really