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Marketing & CX Leadership

CMSWire's Marketing & Customer Experience Leadership channel is the go-to hub for actionable research, editorial and opinion for CMOs, aspiring CMOs and today's customer experience innovators. Our dedicated editorial and research teams focus on bringing you the data and information you need to navigate today's complex customer, organizational and technical landscapes. We've got you covered.

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AI in Customer Service: Billion-Dollar Mistake When Deployed Wrong
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Signals, Speed, Signups: Samsara’s Conversion Engine Built on Webflow Optimize + Marketo
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At Last — Welcome to the Segment of One
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Tealium Adds AI Features for Real-Time Customer Engagement
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Say It Ain't So! Why Emojis Undermine the Science of Good Email Marketing
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Why Agentic AI Is the Next Step in Customer Journey Orchestration
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The Best Customer Experiences? Ones You Don’t Expect
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The Complete Guide to Customer Journey Mapping
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Dos and Do Nots From the Master Yoda of Customer Advisory Boards
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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

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About CMSWire

For over two decades CMSWire, produced by Simpler Media Group, has been the world's leading community of digital customer experience professionals.

Today the CMSWire community consists of over 5 million influential customer experience, customer service and digital experience leaders, the majority of whom are based in North America and employed by medium to large organizations.

Our sister community, Reworked, gathers the world's leading employee experience and digital workplace professionals. And our newest community, VKTR, is home for AI practitioners and forward thinking leaders focused on the business of enterprise AI.

Join the Community
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